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Feature Articles

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Pleasure Biz Mainstays Reflect on Decades-Long Careers, Share Advice for Up-and-Comers

“If you do what you love, you’ll never work a day in your life.” That saying definitely holds true in the pleasure industry, where many executives build careers that exceed a quarter century.

Ariana Rodriguez & Rachel McCarthy ·
trends

A Look at the Global Trends Shaping the Pleasure Products Industry

Multiple factors are shaping the pleasure landscape, including technological advancements, innovations in product design and sustainability, the impact of digital marketing and ecommerce, and the varying degrees of openness toward sexual wellness the industry encounters across different territories.

Ariana Rodriguez, Casey Murphy and Rachel McCarthy ·
trends

An Inside Look at the Decision-Making Process of Expert Merchandisers

Buyers in the sexual wellness industry bear a weighty responsibility. They must strike the perfect balance between meeting customers’ demonstrated needs with tried-and-true products, and staying on top of the latest trends — and that is only scratching the surface.

Ariana Rodriguez and Casey Murphy ·
trends

A Look at Diversity in Today's Pleasure Biz

As the pleasure industry has grown and evolved, so has a movement of multicultural executives, engineers and influencers challenging the status quo and working to make the sector more inclusive and representative.

Ariana R., Quinton Bellamie and Raichel McCarthy ·
trends

Meet the 2024 Class of Up-and-Coming Pleasure Brands to Watch

With each new year that rolls in, new pleasure brands emerge, and 2024 is no exception. Already this year, a slew of new entrants are rapidly gaining traction and recognition via social media, among retailers and distributors — and most importantly, end consumers.

Ariana Rodriguez and Kim Airs ·
trends

The Next Wave: Pleasure Industry Execs Forecast 2024

The dawn of 2024 is upon us and the adult retail biz is buzzing with anticipation, looking forward to seeing what new, innovative pleasure products, lubricants and sensual cosmetic lines will hit the market in the coming year.

Ariana Rodriguez and Raichel McCarthy ·
trends

A Look at the Trends Shaping the European Pleasure Market

In today’s growing, global landscape of pleasure products, Europe stands as a vibrant and diverse market that’s constantly adapting to changing regulations while catering to ever-evolving consumer demand.

Ariana Rodriguez and Raichael McCarthy ·
trends

Fetish in Focus: A Look at the Latest Trends Driving the BDSM Market

In the ever-evolving landscape of adult retail, few niches have experienced as profound a transformation as the world of fetish and bondage. Once relegated to dark dungeons, these kinks have now emerged into the mainstream with a bold presence.

Ariana Rodriguez ·
trends

Women in Charge: Meet the Female Honchos Shaking Up the Pleasure Biz

Pioneering female execs have broken down barriers and challenged long-standing stereotypes, paving the way for a growing wave of entrepreneurs who have continued to shake things up.

Ariana Rodriguez and Carly S. ·
trends

Boutique Blazers: A Look at How Savvy Indie Retailers Are Navigating Latest Trends

Despite the rise of the internet, online shopping and the explosion of social media galloping across phone screens at an unprecedented pace, the centuries-old brick-and-mortar method of retail maintains its relevance by offering unique in-store experiences.

Ariana Rodriguez and Kim Airs ·
trends

A Look at the Latest Sextech, Design Trends Shaping Pleasure Products

Sextech and pleasure product design have come a long way in recent years, with innovations leading to a surge of new products on the market. As consumers become savvier about sex and pleasure, the industry has responded with a range of options to satisfy their desires and meet their demands for top quality and innovation.

Ariana Rodriguez and Kim Airs ·
trends

A Look at the Burgeoning Market for CBD Intimacy Products

In recent years, CBD has taken the health, wellness and self-care industry by storm. With its potential to alleviate the anxiety, pain and inflammation that afflict so many people.

Ariana Rodriguez ·
trends

Meet the Up-and-Coming Pleasure Purveyors of 2023

Despite the COVID pandemic, the last few years have seen several new ventures emerge that are poised to disrupt the pleasure products industry with their inventions, creativeness, ingenuity, passion and gumption.

Ariana Rodriguez and Kim Airs ·
trends

Pleasure Products Industry Execs Share Roadmap for New Year

As we ring in the new year, we think of where we’ve been and where we’re going. We make New Year’s resolutions and strive to become better people than we were the year before. We imagine new directions for our personal lives and new ambitions for our businesses and careers.

Ariana Rodriguez, Kim Airs and Nicholas Yanes ·
trends

A Look at How Kinship Drives the Pleasure Industry Forward

You might assume combining family and work is likely to cause strain on both ends, and perhaps even be detrimental to business. Yet in the pleasure industry, myriad family-owned businesses are proving otherwise.

Ariana Rodriguez and Nicholas Yanes ·
trends

Adult Retail Experts Discuss Tools, Strategies for Online Success

Offering convenience, a discreet shopping experience and competitive prices, ecommerce has become many adult retail shoppers’ go-to, particularly since the pandemic when so many became reliant on it.

Ariana Rodriguez and Nicholas Yanes ·
trends

Pleasure Purveyors Discuss Challenges, Opportunities Amid a World in Flux

Between an unrelenting global pandemic and the war in Ukraine, we are seeing a perfect storm that’s causing unprecedented inflation along with an economic crisis that many predict will continue to impact the international market for some time.

Ariana Rodriguez and Nicholas Yanes ·
trends

A Look at the Latest Trends, Innovations Shaping Pleasure Products

As today’s attitudes towards sexual wellness have evolved, the growing demand for pleasure products has fueled elevated standards for quality and creativity as well as inclusivity in design and marketing.

Ariana Rodriguez & Nicholas Yanes ·
trends

Adult Retail Industry Experts Discuss State of Post-Pandemic Market

For those in the business of selling pleasure products, life after COVID is a mixed bag that the sector is still navigating.

Ariana Rodriguez ·
trends

Industry Execs Assess ISO Guidelines, Recommendations for Pleasure Products

In October 2021, the International Organization for Standardization released design and safety requirements for the pleasure products industry.

Ariana Rodriguez ·
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