Progressive Pleasure Club Launches

LOS ANGELES — A new community made up of education-based sex shops has launched.

The community is called the Progressive Pleasure Club and was founded by Molly Adler and Matie Fricker, owners of Self Serve Toys in Albuquerque, N.M.

They said that they started the PPC to share support and resources with other shops like theirs, which help people make informed decisions about sexuality-related products.

“We wanted to get people talking about the unique work we do and the challenges and joys we encounter at Self Serve, and so the Progressive Pleasure Club was born," Adler said. "We believe everyone has a right to enjoy sexual pleasure in a smart and healthy way, and the PPC will educate customers about local, independent stores where they can feel safe shopping, and can trust the safety of the adult products they buy."

Self Serve is one of a dozen similar shops in cities from Portland, Maine, to Portland, Oregon, where trained sex educators offer a locally-owned, education-based, place to shop for intimate goods.

The founder said the Progressive Pleasure Club is a network of independent sex shops dedicated to helping people make informed decisions. Member shops are committed to the promotion of accurate and honest pleasure-based sexuality education, and to offering products that meet the highest standards of safety.

“We are thrilled that the PPC came into being,” said Gina Rourke, owner of Nomia in Portland, Maine. “Since 2004, Oh My in Northampton, Mass., and Nomia in Toronto have been collaborating and sharing information, as well as our purchasing power. To have the opportunity to join with a cadre of similarly committed entrepreneurs with shared values is nothing short of revolutionary. We are excited to see how this collective will transform lives in our communities as well as the industry at large.”

In the next year PPC members will join forces to educate the public about adult toy safety, promote local support for small business, and lobby adult toy manufacturers to eliminate the use of phthalates and toxins in manufacturing.

For more information about the Progressive Pleasure Club, email molly@selfservetoys.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to include all Dorcel physical pleasure products.

Arcwave Debuts 'Air' Male Stroker

Arcwave has introduced Air, the newest stroker from its Pleasure Air collection.

Sportsheets Introduces 11-Piece 'Amethyst' Collection From 'Sex & Mischief' Line

Sportsheets is accepting pre-orders for its new Amethyst collection of pleasure accessories from its Sex & Mischief line.

Haute Sugar to Make Industry Debut at XBIZ Expo

Haute Sugar, a new lifestyle brand that blends intimate wellness with fashion-inspired design, will make its industry debut at XBIZ Expo in Los Angeles this January.

Casey Murphy to Host Free Webinar for Indie Product Manufacturers

Industry marketing strategist and certified sex educator Casey Murphy is hosting a free live webinar for independent sexual wellness product manufacturers at 1 p.m. MT today.

Orion Debuts New Thrusting Bullet Vibe From 'Javida' Line

Orion Wholesale has introduced a thrusting bullet vibrator from its Javida collection.

Besharam CEO Raj Armani Featured in Cosmopolitan India Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Resource Hub for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Show More