profile

Bonny Hall

This month's WIA Woman of the Month is Bonny Hall, Head Buyer for LoveHoney:

What is your role at LoveHoney?
Head buyer and presenter of Sex Toys TV (LoveHoney's very own web channel).

How long have you been in adult?
I joined LoveHoney four years ago.

What advice would you give to women entering the business side of adult?
Remember that men tend to be more embarrassed talking about sex than women, which can help you to move ahead.

What's your favorite sex toy?
The iBuzz two is my absolute favorite. The concept of a musically activated vibrator for couples really grabbed my attention and I loved the idea of a sex toy that can be used with a lifestyle gadget. I was involved with the design process and although the original iBuzz was great, the iBuzz two is in a class of its own.

As a woman in adult, what's your best asset?
A genuine and informed understanding of what women want when it comes to buying sex toys. Although we cater for the male market too, LoveHoney.co.uk prides itself on also being female-friendly, so whether I'm sourcing products, presenting Sex Toys TV or dealing with customers, I keep this at the forefront of my mind and tailor my approach to suit their needs.

What's your favorite part about being a woman in the adult industry?
One of the most satisfying parts of the job is receiving positive feedback from customers. A woman in her 40s recently wrote to say that she had experienced her first orgasm after buying a vibrator from the site. It's great to know that LoveHoney is able to help and that customers of all ages feel comfortable buying from us. I also love spotting the latest 'big new thing' and breaking them into the U.K. market — the Hitachi Magic Wand is just one example.

What's your least favorite part of your job?
Admin is my least favorite task, but I set aside some time each week to get on top of it — it builds up quite quickly.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

What France's New Law Means for Age Verification Worldwide

When France implemented its Security and Regulation of the Digital Space (SREN) law on April 11, it marked a pivotal moment in the ongoing global debate surrounding online safety and access to adult content.

Corey D. Silverstein ·
opinion

How Adult Retailers Can Enhance Sales With Supplements

The supplement industry is big business. In 2024, Future Market Insights estimated it to be valued at $74.3 billion, and other market research firms anticipate that number will grow to upwards of $170 billion in just 10 years.

Rick Magana ·
opinion

From Tariffs to Trends: Staying Resilient in a Shaky Online Adult Market

Whenever I check in with clients these days, I encounter the same concerns. For many, business never quite bounced back after the typical post-holiday-season slowdown. Instead, consumers have been holding back due to the economic uncertainty around the Trump administration’s new tariffs and their impact on prices.

Cathy Beardsley ·
opinion

Why It's Time the Pleasure Industry Got Serious About IPX Waterproof Ratings

As someone who regularly communicates with manufacturers, retailers and consumers, I’ve seen how this ambiguity can do a disservice to both the customers who use these products and the businesses that sell them.

Alicia Sinclair Rosen ·
opinion

Optimizing Payment Strategies for High Ticket Sales

Payment processing for more expensive items, such as those exceeding $1,000 per order, can create unique challenges. For adult businesses, those challenges are magnified. Increased fraud risk, elevated chargeback ratios and heavier scrutiny from banks and processors are only the beginning.

Jonathan Corona ·
opinion

Tips for Sexual Wellness Brands to Win Over Gen Z This Summer

As summer rolls around, the excitement in the air is palpable, especially for one particular demographic: Gen Z. College and university classes are over, vacations are booked and it’s time to let loose.

Naima Karp ·
opinion

Celebrating the LGBTQ+ Community With Inclusive Packaging Design

Pride Month is a time of visibility, joy and self-expression. In the pleasure industry, projecting that energy can start with something as simple as a box. Market research shows that 72% of U.S. consumers say product packaging influences their purchasing decisions.

Matthew Spindler ·
profile

WIA Profile: Pettus Ashley

Pettus Ashley brings her A game to the world of authentic adult branding, flitting between airports as the American face of U.K. brand Bathmate. As a company brand ambassador, Ashley personifies Bathmate’s dedication to the retail world, showering staff with equal amounts of appreciation and sales education.

Women In Adult ·
profile

Good Relations Fosters Sex Wellness, Positivity for 40+ Years

Melinda Myers, the founder and owner of Good Relations in Eureka, California, was still in college when she got invited to attend her first pleasure products home party.

Quinton Bellamie ·
opinion

Why It's Time for Pleasure Brands to Stop Ignoring B2C Marketing

For many B2B adult brands, marketing to consumers feels like a waste of time. I’ve heard it so many times: “We sell to retailers, not consumers. Why should we invest in B2C marketing?”

Hail Groo ·
Show More