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Electric Novelties Execs Reflect on Company Origins, Mission

When Zach Goode first crossed paths with Electric Novelties over 20 years ago, both he and the company were deeply entrenched in the apparel world. Goode was handling sales for a friend’s novelty T-shirt company, Sik World, while Electric specialized in sexy lingerie and clubwear.

Ariana Rodriguez ·
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Sensual Distributors Ltd. Blends Real-Life Love Story, Passion for Pleasure Biz

This local brick-and-mortar is a “mom and mom” operation led by co-owners Alana Thompson and Angini Singh, a lesbian couple who overcame their country’s strict, religious culture to create a sexual wellness boutique that serves their unique community.

Colleen Godin ·
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Novum Veteran Executive Team Leverages Expertise to Grow Brand

Novum Brands may be relatively new on the sex toy scene, but there’s nothing green about George Gatziaris and Vadim Daysudov, who together founded, own and helm the business.

Colleen Godin ·
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Matrix Vibes Founder Rick Magana Discusses Holistic Sex Enhancement

Though still new on the scene, lifestyle wellness brand Matrix Vibes is setting out to change the way the industry views enhancement supplements. Topical products that promise penis enlargement or vaginal rejuvenation are often ignored or relegated to the “novelty use only” category, but Matrix is bringing sexual enhancement potions back.

Colleen Godin ·
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Biird Founder Andrea Rey Steers Brand's Rise Into the Pleasure Stratosphere

Netherlands-based pleasure brand Biird’s founder, Andrea Rey, first wandered into the industry when she landed a gig with a major manufacturer. There, she gained firsthand experience that would shape the course of her career.

Carly S. ·
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N69 Founder Kamila Hrecka Brings Sex Ed, Products to the Polish Market

Come for the Catholic cathedrals, stay for the world-class pleasure expertise! While that may not be an official slogan, there is no denying that modern retail boutique N69 is adding a touch of intimate class to the Polish adult products market.

Colleen Godin ·
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Canadian Sexual Wellness Brands Nobü, BodiSpa Reveal Goals for Growth

Today’s most beloved pleasure products often blend the adult and mainstream worlds, marketing their sensual designs in boxes that won’t deter vanilla shoppers — or mainstream retail buyers. Canadian sister brands BodiSpa and Nobü aim to embody this vision, bringing adult fantasies to even the shyest of consumers.

Colleen Godin ·
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Ball & Chain Founder Dawn Phillips Reflects on Company's Roots

The niche of bedroom and bachelorette games is a surprisingly popular yet often unexplored sector of the pleasure industry. Developing and manufacturing mischievous adult play products that don’t require batteries or a charging cable seems to require a certain special creative spark.

Colleen Godin ·
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Bonner Trading USA's Ian Kulp Shares His Ambitions for BSwish, Zini Brands

Last year saw the launch of Bonner Trading USA, with Jerome Bensimon, formerly of Satisfyer, at the company’s helm. With the recent addition of Ian Kulp as global sales and marketing director, the company has increased its presence in the U.S. and abroad with new distribution deals and the acquisition of pleasure brands BSwish and Zini.

Kim Airs ·
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Xgen Products CEO Andy Green Reflects on Company's 15 Years

Reflecting upon the past 15 years, during which XGEN Products grew from a relatively small distributor into a multi-brand manufacturer with 20 of its own brands and 3,000 items it sells worldwide, CEO Andy Green’s expression is nearly one of disbelief.

Colleen Godin ·
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CalExotics Founder and CEO Susan Colvin Reflects on Brand's 30-Year Legacy

Thirty years ago, back when there were only hard plastic sex toys in tan and black, Susan Colvin had a vision of what sex toys could be. And so she set out to create her own company, California Exotic Novelties, which for three decades has been a pioneer, continually reimagining and expanding the pleasure products market.

Kim Airs ·
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Popsi Lingerie CEO Sam Golshan Discusses Brand's Growth, Mission

Lingerie: a sexy French word for an alluring little something to spark things up in the bedroom, teasingly wear out to clubs, dress up in to celebrate a special occasion or just wear under everyday clothes to feel excited and desirable.

Kim Airs ·
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Honey Play Box's Joreail Armstrong Reflects on Company's Growth

Today, Armstrong serves as business development manager for boutique sex toy brand Honey Play Box, but he began his role there as a one-man marketing department, assisting CEO Shirley Wang with nearly every aspect of launching the brand.

Sofia Barrett-Ibarria ·
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Bathmate's Tim Brown Talks Legal Standards of Penis Pump Production

Since the company’s inception in 2006, Bathmate has delivered myriad iterations of the brand’s namesake: a hydrotherapy pump utilizing warm water and suction to take advantage of the penis’s naturally hydraulic erectile function.

Colleen Godin ·
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Nasstoys Marks 45 Years of Pioneering in the Pleasure Industry

Longtime pleasure products manufacturer Nasstoys, known for its vast variety of adult products and supplements, is commemorating 45 years in the business of making people happy.

Kim Airs ·
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System JO Marks 20th Anniversary With Display Contest, Surprise Visits

Throughout October, reps from System JO traveled the globe to surprise winners of the company’s 20th-anniversary display contest with in-person visits secretly arranged with the assistance of store managers and owners.

Raichael McCarthy ·
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Sexologist Dr. Mindy Brings Modern Sex-Ed Approach to Xgen Products

If your pleasure industry company isn’t currently employing a sex educator, do you even sex toy, bro? Millennial dad jokes aside, consumers have realized that it takes a high level of sexual health knowledge and a proper understanding of anatomy to create a satisfying product that’s worth their dollars.

Colleen Godin ·
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Carolyn Eagle Promotes Inclusive Retail as Founder of Betty's Toy Box

The mother of two young sons, Eagle found herself in need of a more lucrative gig than her admin job and joked with a co-worker that she was considering two potential new careers: sex toy sales or hawking “geriatric equipment.” Fortunately for the pleasure industry, Eagle chose the former.

Colleen Godwin ·
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Sean Quinn Helps Retailers Navigate Tricky Tech as CEO of All Point Retail

A former corporate success story and serial entrepreneur who just can’t seem to get out of the technology industry, Quinn founded All Point Retail to assist retailers in need of anything from a little IT support to some serious intervention.

Colleen Godin ·
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Shunga Founder Manon Vallee Reveals the History Behind Her Veteran Brand

Shunga Erotic Art is best known for its boutique vibe, its stunning Japanese art visuals and of course, its curated line of oils, lotions and potions meant to be touched, tasted and smelled.

Colleen Godin ·
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