Sunny Leone Featured in New ASACP PSA

LOS ANGELES — Child-protection advocacy group ASACP has released a new public service announcement featuring Vivid contract performer and owner of Sunlust pictures Sunny Leone. The PSA promotes the Restricted to Adults — RTA website label.

Roy Karch Productions donated consulting and editing services to ASACP to help create the video.

“We are so grateful to Sunny Leone and Roy Karch for donating their time and energy to make this newest RTA PSA possible,” ASACP CEO Joan Irvine said. “Certainly the Restricted To Adults — RTA website label would not be possible without the support of the industry and we appreciate the continued support of the industry to help us expand the reach of RTA by labeling with it and by helping us create these valuable public service announcements.”

The PSA has Leone reminding companies to protect children and to protect their business by using the RTA label. A longer version of the PSA that encourages parents to use parental filtering software to protect children from viewing age-inappropriate content is now available for viewing at YouTube.com/ASACPRTA. The video is the third in an ongoing series of ASACP PSAs featuring adult entertainment stars. Previous PSAs featured Stormy Daniels, Tera Patrick and Evan Seinfeld.

RTA is the adult entertainment industry’s initiative to protect children from viewing age-inappropriate content. It was developed by ASACP for an easy to use and internationally recognized label that designates content for adults only.

The RTA label is a unique string of meta data which can easily be inserted into the computer code of any website. Parental filtering software recognizes the tag and prevents children from viewing adult content. The RTA label is free and universally available. ASACP launched RTA in November 2006 and currently more than 4.5 million sites have labeled with RTA.

“I love that I am a part of an agency that really does make a difference in adult industry," Leone said. "I am very against underage children having access to content that they are not legally allowed to see. Nor should they be exposed to material they are not ready for in life.”

Founded in 1996, the Association of Sites Advocating Child Protection is a nonprofit organization dedicated to eliminating child pornography from the Internet. ASACP also works to help parents prevent children from viewing age-inappropriate material online.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Age Verification Watch: Patching the Holes

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Kaela Luna Makes Her TransAngels Debut

Kaela Luna has made her TransAngles debut alongside Parker Savage and Harrison Feels in “Jackhammering Kaela.”

Adult Time Marks April Fool's Day With 5 Satirical Releases

Adult Time is marking April Fool’s Day with the release of satirical scenes from five of its series.

Pineapple Support to Host Autism Spectrum Support Group

Pineapple Support is hosting a free online support group for performers and creators who are, or suspect they may be, on the autism spectrum.

Adult Time Wraps Production on Bree Mills' Feature 'Escape From Camp Conversion'

Adult Time has wrapped production on its latest feature, the Bree Mills-helmed "Escape From Camp Conversion," from its Girlcore studio brand.

Daisy Fox Makes Her TeamSkeet Debut

Daisy Fox makes her TeamSkeet debut in the latest episode of the studio series "She's New," titled "A Foxy Little Newcomer," with Nicky Rebel.

Elizabeth Skylar Performs Her 1st B/B/G in Latest From New Sensations

Elizabeth Skylar has performed her first B/B/G in the latest scene from New Sensations, with Codey Steele and Milan Ponjevic.

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

Lynna Nilsson Fronts Latest From Immoral Productions

Lynna Nilsson performs her first DVP in a new trilogy from Immoral Productions, alongside Matt Bird and Brad Knight.

Anna Claire Clouds: From Nashville to XMA Gold

The photo shoot is going great. Anna Claire Clouds knows all her angles. The moment the cap comes off the camera lens, Clouds tilts her head just so and deploys her signature dreamy eyes with all controls set to “smoldering.” Girl knows what she’s doing.

Show More