Sunny Leone Featured in New ASACP PSA

LOS ANGELES — Child-protection advocacy group ASACP has released a new public service announcement featuring Vivid contract performer and owner of Sunlust pictures Sunny Leone. The PSA promotes the Restricted to Adults — RTA website label.

Roy Karch Productions donated consulting and editing services to ASACP to help create the video.

“We are so grateful to Sunny Leone and Roy Karch for donating their time and energy to make this newest RTA PSA possible,” ASACP CEO Joan Irvine said. “Certainly the Restricted To Adults — RTA website label would not be possible without the support of the industry and we appreciate the continued support of the industry to help us expand the reach of RTA by labeling with it and by helping us create these valuable public service announcements.”

The PSA has Leone reminding companies to protect children and to protect their business by using the RTA label. A longer version of the PSA that encourages parents to use parental filtering software to protect children from viewing age-inappropriate content is now available for viewing at YouTube.com/ASACPRTA. The video is the third in an ongoing series of ASACP PSAs featuring adult entertainment stars. Previous PSAs featured Stormy Daniels, Tera Patrick and Evan Seinfeld.

RTA is the adult entertainment industry’s initiative to protect children from viewing age-inappropriate content. It was developed by ASACP for an easy to use and internationally recognized label that designates content for adults only.

The RTA label is a unique string of meta data which can easily be inserted into the computer code of any website. Parental filtering software recognizes the tag and prevents children from viewing adult content. The RTA label is free and universally available. ASACP launched RTA in November 2006 and currently more than 4.5 million sites have labeled with RTA.

“I love that I am a part of an agency that really does make a difference in adult industry," Leone said. "I am very against underage children having access to content that they are not legally allowed to see. Nor should they be exposed to material they are not ready for in life.”

Founded in 1996, the Association of Sites Advocating Child Protection is a nonprofit organization dedicated to eliminating child pornography from the Internet. ASACP also works to help parents prevent children from viewing age-inappropriate material online.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Eve Sweet, Stefany Kyler Front VMG Cross-Site 'In Vogue' Sequel

Vixen Angels Eve Sweet and Stefany Kyler headline the new Vixen Media Group (VMG) cross-site feature "In Vogue 2," which will be released across studio imprints Blacked, Vixen, and Tushy.

Anita Rover, Alice Drake Topline Dorcel's 'Wild'

Anita Rover and Alice Drake headline the latest feature from Dorcel, titled “Wild.”

Jane Wilde, Lily LaBeau Star in Latest From New Sensations

Jane Wilde and Lily LaBeau star in the latest release from New Sensations.

Hailey Rose Toplines Latest 'Stacked' From Hard X

Hailey Rose headlines the 14th volume of "Stacked," from XEmpire studio brand Hard X.

Hentaied Debuts Final Rae Lil Black Scene

Hentaied has released recently retired performer Rae Lil Black's final scene, titled "The Monster Slayer."

BranditScan Names Subgirl Newest Brand Ambassador

BranditScan has named content creator Subgirl its newest brand ambassador.

Arcom Reports Age Verification Enforcement Actions Against 5 Adult Sites

French media regulator Arcom released a statement Tuesday detailing recent actions to enforce age verification rules as set forth under France’s Security and Regulation of the Digital Space (SREN) law.

Pineapple Support, Clips4Sale to Host Performers' Partners Support Group

Pineapple Support and Clips4Sale are hosting a free online support group for partners and family members of adult industry professionals.

FSC Mourns the Loss of Board Director Emeritus Mark Kernes

Free Speech Coalition has released a statement regarding the passing of Board Director Emeritus Mark Kernes.

Ryan Keely Fronts Latest From New Sensations

Ryan Keely stars with Victor Cruz in the latest release from New Sensations.

Show More