Topco Announces 3 New Hires Sales

CHATSWORTH, Calif. — Topco Sales has added three employees: Greg Holdridge joins the sales department, Alla Vayner joins the laboratory and Erica Heathman is a new member of the product development department.

Holdridge’s duties include expanding upon existing licensing and branding relationships with customers. His previous experience includes serving as the director of product development at Allied International and vice president of sales and marketing at Kleen Maid.

"I have a unique perspective, coming from mainstream sales," Holdridge said. "The adult novelty business is so much more dynamic. I'm really excited about what Topco is doing, and that I am now part of that."

Vayner is now senior R&D chemist in the basic solution division at Topco Sales. She has a master’s degree in mathematics and science and spent years researching and developing new skin and haircare products at Aware Products prior to joining Topco Sales.

"I'm really excited about working at Topco, where I have met some very nice people," Vayner said. "I'm hoping that I can help the company expand its personal care line by developing new and innovative products."

Erica Heathman is the former managing editor at AVN Novelty Business magazine. She joins the product development department at Topco Sales as product development coordinator.

"Topco is definitely a leader in the industry, and I've closely followed their innovations for years," Heathman said. "To now be part of the process, helping to design and develop new products, is an exciting opportunity."

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Hot Octopuss Debuts 'Jett Turbo' Male Stimulator

Pleasure brand Hot Octopuss has introduced its new Jett Turbo male frenulum stimulator.

Fleshlight, Hentaied Team Up to Launch New Product Line

Fleshlight and Hentaied have partnered to launch the new Fleshlight x Hentaied collection.

Orion Debuts New Vibrator From 'Javida' Line

Orion Wholesale has introduced a new two-function vibrator from its Javida line.

Harry Styles Restocks, Expands 'Pleasing Yourself' Collection

Harry Styles’ pleasure brand Pleasing has restocked its Pleasing Yourself line of double-sided dildos and lube, and added branded apparel.

Kiiroo Introduces New Luxy Dutch Stroker

Kiiroo has debuted the new Luxy Dutch stroker sleeve from its FeelStar line.

Starship Unveils New Executive Team

Starship Enterprises has announced its updated executive leadership team.

CC Wellness Opens New Santa Clarita Facility

JO parent company CC Wellness has opened its new operations and warehouse facility in Santa Clarita.

Svakom Launches New Brand 'Kaotik Labs'

Svakom has launched its new male-focused sextech sister brand, Kaotik Labs.

Pjur Introduces 'SachetCard' Dispenser at Düsseldorf's 'Sex Now' Exhibition

Pjur has introduced its SachetCard dispenser at the Sex Now exhibition at NRW-Forum in Düsseldorf.

Orion Unveils New Styles From 'Svenjoyment Bondage' Line

Orion Wholesale has released three new styles from its Svenjoyment Bondage line.

Show More