FSC, NakedSword Kick Off Rebranding Drive

SAN FRANCISCO — Video-on-demand network NakedSword.com has announced details of a rebranding campaign and marketing partnership with the Free Speech Coalition.

The adult biz advocacy org has been given a redesigned logo and had its official website revamped.

The partnership builds on an existing relationship. NakedSword CEO Tim Valenti also serves as vice president of the FSC Board of Directors.

"NakedSword is proud to contribute to the FSC by leveraging its marketing expertise to an important organization that pools business resources, builds consensus within the industry and advocates on behalf of adult distributors, producers and stores across the nation," said Jack Shamama, site product manager.

"NakedSword has gone beyond porn with this ongoing partnership to reaffirm its commitment to the industry at large."

FSC Executive Director Diane Duke said NakedSword has been "instrumental" in bringing the trade organization "into the 21st Century."

"When the FSC goes to D.C. and Sacramento in our lobbying efforts, having a professional image is paramount," she said. "With the new tools that NakedSword has created for us, we are able to deliver our message from a much more solid foundation and gain the respect that this industry deserves."

Shamama told XBIZ the rebranding campaign has been in the works for over a year. "Members of our marketing, design and web development team have lent their expertise and time to do a comprehensive retooling of the FSC brand," he said.

"We designed their new logo and rebuilt their website from scratch. We've also helped conceptualize and design their new ads, which we will continue to do."

An advertising campaign titled "The Changing Face of Adult" premieres this month. "The campaign highlights the diverse nature of the people working in the adult industry," Shamama said.

"It's been very fun and rewarding and I'm proud of the work we've done. We're glad to find time for such a good cause."

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

CAM4 Debuts Weekly 'Skyy Knox's CAM Crawl' Livestream

CAM4 is launching "Skyy Knox’s CAM Crawl," a new livestream running every Sunday at 3 p.m. PDT.

Texas Judge Pauses AG Ken Paxton's Aylo Lawsuit Until SCOTUS Decision

A Texas district judge granted a request Wednesday to pause proceedings in the lawsuit filed by Attorney General Ken Paxton against Aylo over its implementation of Texas’ controversial age verification requirements for Pornhub, pending the outcome of the Free Speech Coalition-led lawsuit against Paxton, which will be heard by the Supreme Court during the next term.

Author of UN Report Recommending Worldwide Criminalization of Sex Work, Porn to Speak at NCOSE Summit

Jordanian activist Reem Alsalem, a special rapporteur on violence against women and girls at the United Nations Human Rights Council who recently issued a controversial report recommending that governments abolish all forms of sex work, including porn, will speak at anti-porn lobby NCOSE’s 2024 summit in August.

Spicey AI Voice Chat Platform Launches

Spicey AI, a platform that uses artificial intelligence to create interactive voice messages from chatbots based on adult performers, has launched.

Utherverse to Host 8th Annual VirtualCon in September

Virtual reality and metaverse technology company Utherverse will hold the eighth edition of its annual virtual conference, VirtualCon, from Sept. 26-28.

Pornhub Shuts Down Access in Nebraska Over Age Verification

Aylo began blocking access to Pornhub in Nebraska on Monday, in anticipation of the state’s new age verification law — one of many such bills promoted by religious conservatives around the country — which is scheduled to go into effect Thursday.

FeelMe AI Launches 3 New Subscription Tiers

FeelMe AI has launched three new subscription levels, allowing users to connect compatible Kiiroo sex toys to their videos for interactive solo play.

CamSoda Launches AI Girlfriend Builder

CamSoda has debuted a personalized "AI girlfriend" feature, which allows users to create their very own virtual companion at no charge, including free NSFW role-play and chat.

Free Speech Organization Comes Out in Support of Wisconsin Professor Who Posted on OnlyFans

After a University of Wisconsin-La Crosse faculty tribunal recommended stripping veteran professor of communications Joe Gow of tenure last week due to Gow having unremorsefully created and appeared in adult content, a major free speech organization has come out in his support.

MojoHost Unveils Public Cloud Service MojoCompute

MojoHost has launched MojoCompute, a new cloud service, as the central component of its MojoCloud product offerings.

Show More