Match.com, Yahoo Sued Over Fraudulent Practices

LOS ANGELES – Match.com and Yahoo have both been hit with federal lawsuits alleging the two companies engaged in fraudulent behavior to sustain subscriber interest.

Match.com, a subsidiary of IAC/Interactive Corp., is accused in a class-action lawsuit of generating fake romantic emails to encourage membership renewals. The lawsuit also alleges that Match.com employed people for “pretend” dates with members.

Match.com is also accused of violating the Racketeer Influenced and Corrupt Organization Act, also known as the RICO Act, which generally makes it unlawful for a person to use an enterprise to launder money generated by a pattern of racketeering activity.

Fighting off similar allegations, Yahoo stands accused of posting profiles of fictitious potential dating partners to make it look as though its personals service is more popular than it is.

Plaintiff Robert Anthony, of Broward County, Fla., is suing Yahoo for breach of contract, fraud and unfair trade practices.

The case against Match.com was filed by Matthew Evans after he went on a Match.com-generated date. Evens claims he was told by his date that she was employed by Match.com to garner more flattering testimonials from users who were pleased with the results of the service.

Evans attorney has called Match.com’s behavior a “grossly fraudulent practice.”

Both Yahoo and Match.com declined to comment on the cases, however, a Match.com representative denied that the company would ever hire people to go on dates with their subscribers.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult, Could Face Override

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

25,000 Sign Petition to Legalize Pornography in Ukraine

An OnlyFans model’s petition to decriminalize pornography in Ukraine has amassed the 25,000 signatures required for official consideration by President Volodymyr Zelensky.

WannaCollab Joins Pineapple Support as Supporter-Level Sponsor

WannaCollab has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

FSC Unpacks SCOTUS Age Verification Ruling in Webinar

The Free Speech Coalition conducted a public webinar Tuesday to help adult industry stakeholders understand the Supreme Court’s recent decision in FSC v. Paxton, and its potential implications.

UK Lawmaker Calls for Appointment of 'Porn Minister'

Baroness Gabrielle Bertin, the Conservative member of Parliament who recently convened a new anti-pornography task force, is calling for the appointment of a “minister for porn,” according to British news outlet The Guardian.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

TTS Opens UK Testing Location

Talent Testing Service (TTS) has opened a new U.K. location in Ware, Hertfordshire.

FSC: Age-Verification Laws Go Into Effect in South Dakota, Georgia, Wyoming on July 1

The Free Speech Coalition (FSC) has published a statement regarding new age verification laws set to go into effect tomorrow in South Dakota, Georgia, and Wyoming.

FSC Responds to Supreme Court Decision on Texas AV Law

The Free Speech Coalition (FSC) has released a statement responding to last week's Supreme Court decision on FSC v. Paxton, the Texas age verification law.

Show More