Adultex Event to Be Held in Australia

MELBOURNE, Australia — The sixth annual Adultex B2B trade event will be held March 12-14 in Hunter Valley wine district, two and a half hours out of Sydney.

Adultex is founded and managed by Australian adult distributor Calvista Australia.

“Adultex is a fantastic trade event,” Calvista Australia CEO Michael Bassett said. “It brings together adult retailers, manufacturers and studios for three days of focused information exchange, new product releases, seminars and buying, without the distractions of consumer shows. Adultex 2010 sold out within one week, we are already seeking for a larger venue for 2011.”

The commercial event allows adult industry retailers to meet with company owners and sales representatives from more than 40 leading companies such as California Exotic Novelties, Doc Johnson, Topco, Pipedream Products, Pjur and Sportsheets.

Bassett said that Vida Internationale has signed on as a sponsor and will debut its line of luxury vibrators at the event.

“Adultex is the premier business event for the Australian market, and we are so pleased to be participating,” said Susan Colvin, president and founder of California Exotic Novelties. “We are very pleased to support the show, and meeting everyone who attends.”

Media producers attending Adultex 2010 include Vivid Entertainment, Digital Playground, Private, Titan Media, Daring Media, Marc Dorcell, Jules Jordan Video and New Sensations.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Beca Barbie Makes Her Hookup Hotshot Debut

Beca Barbie has made her debut for Hookup Hotshot alongside Nade Nasty.

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

ProDx Health Introduces 'Assured MoFi ID' Testing Program

ProDx Health has introduced its new Assured MoFi ID Program for testing.

Eye of Love Expands 'Bloom' Collection

Eye of Love has introduced two new perfume oils from its Bloom collection.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Valerica Steele Headlines Jonni Darkko's 'DVP Sluts'

Valerica Steele toplines director Jonni Darkko’s “DVP Sluts,” from Evil Angel.

Michael Ninn Returns With 'Catherine' Sequel Made Entirely by AI

Veteran filmmaker Michael Ninn, though retired from the adult business for the past 10 years, recently unveiled a new episodic project titled "Catherine II: The Series," which serves as a sequel to his 2005 adult film "Catherine."

Like a Kitten to Release 'Adventure Collection'

Pleasure brand Like a Kitten has announced that it will debut its new Adventure Collection on July 15.

Full Circle Debuts New Bullet Vibes

Pleasure brand Full Circle has introduced a new range of bullet vibrators.

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Show More