Scoreland Unveils Infomercial Tour Style

LOS ANGELES — The Score Group has released a new tour for its flagship busty babe website, Scoreland.com, which presents what is best described as an "infomercial" selling the site's best features.

We have all seen those 30-minute late-night programs hawking everything from new hair to lawn care equipment and beyond. With a rapidly growing sophistication, these proven moneymakers are increasingly migrating from their television-based roots to the digital realm, with its compelling interactive possibilities — and finding a home on the Internet.

One stunning example is found in the new Scoreland.com "guided tour" featuring model Maggie Green, as she introduces the site and its benefits, weaving her way through green-screen heaven to become part of the website.

While "welcome" videos are nothing new and have long been included on amateur/solo and other personality-driven websites, few if any have approached the sophistication and overall production value of the eight-minute long Scoreland.com intro, which offers what some will know as the "VirtuaGirl" desktop stripper effect, made popular by TotemCash.

Scoreland.com, however, takes the effect to a completely new level.

"We wanted a Scoreland.com tour that was different and memorable and didn't require the person at home to 'work,'" Scoreland Editor Elliot James told XBIZ. "For this tour, the guy at home just sits back and relaxes. He doesn't need to mouse his way through the usual maze of pages that historically has been the way it's done on the Internet."

"The tour was scripted by Dave Rosenbaum, the editor of SCORE magazine, and then turned over to our Internet, Studio and Video departments to bring to fruition," James added.

Asked about the extensive marketing possibilities enabled by this particular teaser and perhaps others like it, James explained that the ad's flexibility leaves many options open.

"It is basically an infomercial, and a very non-traditional marketing device for the web since it also serves as both entertainment and commercial," James offered. "The current plan is to add it to our DVDs and as far as I know, our GetSCORECash.com affiliates can use the video as well to drive traffic and sign-ups."

"I don't know if there are adult cable or satellite uses planned but it seems like the next logical step," he continued.

Given the typically low page-view times of attention-deficited porn surfers, it's unclear what percentage of viewers remain viewing to the end, but the production is compelling enough that many viewers may watch it repeatedly.

"We know how many people hit the page but not how many watch the video to completion," James said. "We have gotten complimentary emails from people about it, even from longtime members of Scoreland."

The quality of the production and sophistication of the effects may now induce a small "arms race" among top-tier producers who will like what they see with the Scoreland ad — and want to step it up for themselves — something which won't be easy.

"When I first saw the completed video in our screening room on a big screen, I thought it was the most impressive piece of SCORE video I'd ever seen in more than 15 years," James said. "The amount of planning, high-tech video work and detail that went into producing the video was positively overwhelming."

"The original storyboards hang on the walls in one of our hallways as a sort of dedication and the SCORE model, Maggie Green, was superb," James concluded. "She accomplished an incredible achievement as the host and spokesmodel of this program."

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Adult Industry Educational, Networking Platform 'Imperfectly You' Launches

Imperfectly You, an educational and networking platform for adult industry workers, has officially launched.

Segpay to Launch News Network for High-Risk Merchants

Segpay has announced that it will launch the Segpay News Network (SNN) on April 15.

Age Verification Watch: Patching the Holes

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Pineapple Support to Host Autism Spectrum Support Group

Pineapple Support is hosting a free online support group for performers and creators who are, or suspect they may be, on the autism spectrum.

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

GoFundMe Set Up for Danny Ferretti's Medical Expenses

A GoFundMe campaign has been set up for Fangear founder Danny Ferretti, who requires extensive lung surgery.

Byborg Acquires Cuties AI

Byborg Enterprises has acquired adult artificial intelligence startup Cuties AI.

Irish Government Releases Report on Sex Work Decriminalization Legislation

The Irish government has released a report reviewing a 2017 law that decriminalized sex work across the country.

Texas Bill Would Require Age Verification for Online Sex Toy Sales

A new bill in the Texas state legislature would require online retailers to implement age verification of purchasers before selling “obscene devices” to anyone in that state.

New York Assemblyman Proposes Banning the Term 'Sex Work'

Republican New York Assembly Member Brian Maher has introduced a bill to prohibit the use of the term "sex work" in government documents.

Show More