The company says it gives adult marketers a way to bypass the censorship of the Apple iTunes store.
"We find the IPhone to be an excellent platform for developing porn apps," said Mark Cave, director of business development. "What would take several weeks do to develop in Android, can be done much quicker and easier with the iPhone. The iPhone, in our own personal opinion, is the ultimate porn platform. We find it quite easy to develop web apps for the iPhone... much easier than Andriod.”
Cave added that the company’s services make it easier for adult marketers to reach the high demand mobile market.
"These apps are not ‘native’ apps,” Cave said. "Rather, they are a ‘web app,’ and as such, require client and server code in order to work. For that reason, these apps have to be hosted on our servers ... they are not like a typical app, which can be distributed independently. But, they work. The marketer simply links to the web app hosted on our server and the user can save the icon to their mobile browser. It works much like a native app. But it is a web app. The net result, however, is the same.”