Liberator Launches Luxury Web Stores for High-profile Adult Sites

ATLANTA — OneUp Innovations Inc., owner of the Liberator brand, announces the creation of its newest division, Liberator LIVE, which offers customized websites for high-visibility brands whose core competency lies in areas other than merchandise sales.

The new division handles all aspects of the consumer experience from providing live customer service and phone chat to billing, fulfillment, exchanges, returns, automated shipment tracking, branded packing slips, real-time order tracking, EDI and XML support.

Liberator LIVE can also provide same-day shipping on a full catalog of more than 4,000 high-end erotic toys, as well as Liberator shapes and sex furniture.

According to the company, Liberator LIVE stands apart from the conventional white label sites that are customary in the adult e-marketing world by offering a total media experience, while at the same time providing a complete outsourced solution handling all aspects of e-commerce, which includes content, cross-marketing, blogs, product reviews, and an ongoing stream of commercial and lifestyle photography and more than 400 videos.

Liberator LIVE sites are optimized for search engines (SEO), including SEM and pay-per-click advertising, personalized and targeted email campaigns, and social media network integration.

Based on the iCongo platform, Liberator LIVE utilizes the same e-commerce platform deployed by multi-million dollar companies like Lord & Taylor and Aldo Shoes, the company said.

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