Tate will post videos answering personal questions and favorite queries via "Ask Tanya Tate Via Twitter."
“Interacting with fans is a priority to me, so I am very receptive to trying new things that will improve that, like Ask Tanya Tate Via Twitter. I want my fan interactions to always be a fun, sexy experience. These videos are that," Tate said.
The star said she has already begun fielding questions from her 15,000 plus followers on Twitter and rather than just replying within the confines of Twitter’s limiting 140 characters, she uses the short videos that also allow fans to receive a free personalized mini-video answering their query.
Fans are encouraged to submit questions to Tate at her Twitter account. She will then select questions before her weekly webcam shows, After the two-hour show, the video replies will be posted on YouTube.
Several videos have already been posted and can be viewed here.
“Tanya embraces the new ideals of social and viral marketing,” said Alexander Raymond of Star Factory PR.
He added, “If we find something or can think of something new and exciting to apply to her brand, she’s willing to try it out. It’s very exciting. We are looking to build her brand and network of sites, and utilizing social marketing in this manner will bring it.”