Neostrata Embraces Payment Options for French, Italian Markets

GIBRALTAR — Neostrata, owner of affiliate programs HunkMoney, BritishBucks and LatinoBucks, has partnered with European merchant services company Webbilling to offer new direct debit payment options for its French and Italian customers.

“We have been working closely with Webbilling for about a year now, offering their alternative payment solutions to select European markets, with significant results,” said Luke Hubert, owner of Neostrata.

“So we were thrilled to hear that Webbilling was now providing new alternative payment solutions for France and Italy. I got in touch with Webbilling immediately and we worked together to get these new payments options rolled out to all our paysites in all three of our programs. And now, I believe we are the first all-gay programs to offer direct debit billing solutions to France and Italy.”

Neostrata has recognized the importance of offering alternative billing methods to different markets. Since much of the European population does not use credit cards for online purchases, Neostrata has worked to secure non-card solutions so that its webmasters can now capitalize on all their European traffic.

"We are excited to begin adding several countries to our direct debit capability throughout 2011, beginning with the prime French market," said Ines Petersen, Webbilling's global operations director.

"Expanding our reach and coverage to enable HunkMoney, BritishBucks and LatinoBucks affiliates to convert all of their E.U. traffic improves results for everyone." Affiliate webmasters can now monetize gay traffic sent in Germany, Austria, Netherlands, U.K., Spain, Italy and France.

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