Judge Rules Both Flynt Brothers Can Use Hustler Store Name

CINCINNATI — A federal judge ruled this week that Larry Flynt and Jimmy Flynt can use the Hustler name on both of their competing downtown stores, at least until a broader partnership dispute between the brothers is resolved.

Jimmy Flynt claims that his brother’s store on 7th Street, which was opened several weeks ago, creates confusion among customers and unfairly harms his store located nearby on Elm Street.

"We strongly believe Jimmy has priority rights to this name in this market," said Bob Hojnoski, Jimmy Flynt’s lawyer.

Larry Flynt's lawyer, Mark VanderLaan, said his client uses the Hustler name all over the world and should be permitted to do so in Cincinnati. He said Larry Flynt holds the trademark on the name and can use it on any of its properties, according to Cincinnati.com.

Larry Flynt and Jimmy Flynt have been embattled in legal disputes for years, over the ownership of LFP assets and the Hustler brand name. Jimmy Flynt claims he has ownership rights to LFP’s various business entities.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Svakom Launches 'KooSync' App

Svakom has launched its new KooSync interactive platform and app.

Full Circle Expands 'Dream Doll' Line, Adds Functional Mouths

Full Circle has introduced eight new models with functional mouths from its Dream Doll collection.

Starship Opens New Store in Augusta, Ga.

Starship Adult Stores is opening its new brick-and-mortar location in Augusta.

Besharam's Raj Armani Featured on Front Page of Financial Express

Besharam and its co-founder and COO Raj Armani are featured on the front page and in an interview for the prominent Indian newspaper Financial Express.

Pleasure Chest to Close West Village Location

The Pleasure Chest has announced the closing of its West Village location in February 2026.

Svakom 'Sam Neo 2 Pro' Featured in Aftonbladet Review

Svakom's Sam Neo 2 Pro stroker is featured in a new review in Stockholm’s Aftonbladet newspaper.

Satisfyer Signs On as Sponsor of XBIZ Honors After-Party

Satisfyer has enlisted as the sponsor of the XBIZ Honors after-party, a capstone celebration to the Pleasure Industry’s Biggest Night™.

Arcom-Targeted Sites Implement Age Verification in France

Five high-traffic adult websites based outside of France have implemented age verification as required under the nation’s Security and Regulation of the Digital Space (SREN) law, after receiving warnings from French media regulator Arcom.

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Show More