Entitled "The Shape of Things to Come," the glossy 35-page supplemental catalog showcases both new products that Doc Johnson will introduce during the first-half of 2006, including new additions to their popular Lucid Dream collection and the Pocket Rocket Plus, an enhanced version of their ubiquitous compact vibe.
“We're always looking for ways to make life easier for our distributors and their clients, and these image CDs are a prime example of that,” Lavi Yedid, national sales manager for Doc Johnson, said.
The new additions to the Lucid Dream collection offers a colorful palette of waterproof vibrators designed to “find their erotic mark with surreal accuracy,” according to the company. Enhanced, multi-speed motors deliver maximum vibration for their size and run at full-speed in virtual silence.
The supplement also reveals that Doc Johnson has revamped its Classic Dong line, now made with SilaGel, a proprietary latex-free material with anti-bacterial properties. SilaGel also is used for several new novelties in the Vivid Toy line.
In addition to introducing new items for the Vivid Toy line, the new supplement provides distributors and retailers with a sneak-peak of new products that feature Club Jenna's contract girls.
This is the first year that Doc Johnson has offered image CDs to accompany its catalogs. The Doc Johnson 2005 Catalog CD contains images of more than 3,500 products and variations, and a separate CD contains images of the novelties shown in the supplemental catalog.
“Having images of our entire catalog on hand makes it easier for distributors and retailers to incorporate Doc Johnson products into their own one-sheets and advertisements,” Yedid said.
Each CD contains high- and low-resolution images that can be used by distributors and retailers in their own marketing materials.
Doc Johnson is providing the supplemental catalog and image CDs to its distributors, who in turn will provide them to retailers upon request.
