Whipsmart Hits Shelves

CHATSWORTH, Calif. – Introducing an S&M starter kit for couples, Whipsmart made its distribution debut this week through Adventure LLC – best known for softcore toys for couples – with a “gateway” line of toys geared toward introducing couples to S&M without some of the hardcore elements it can often be associated with.

In announcing its Whipsmart rollout, Adventure cited the results of a recent poll in which all of the respondents who were in a sexually active relationship admitted to only minimal use of sex toy sexual enhancements.

“Whipsmart’s new product line is specifically designed to reach out to couples who are interested, yet turned off by more explicit bondage items often associated with sexual enhancement products,” a company representative said. “Whipsmart believes all couples can benefit from enhanced sexual experiences and some of its products have already made appearances on premium network sitcoms.”

According to the company, Whipsmart’s products are all boxed in mainstream consumer-friendly packaging with no nudity, encouraging the curious to try what they’ve often thought about buying.

The Whipsmart collection includes blindfolds, soft cuffs, pleasure slings, door swings and the ultimate swing tree.

Whipsmart also produces an instructional video that provides a step-by-step guide to S&M.

Sex toy pioneer Good Vibrations has lauded the video as being “informative” and that it offers “clear instruction on the terminology, tools, and techniques of this kind of sex play.”

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Altitude Show Taps Deanna Klerks for Buyer Relations and Experience Manager

Altitude Show has hired Deanna Klerks as its new manager of buyer relations and experience.

Toendi Launches Full Company Rebrand

Pleasure brand Toendi has launched a rebrand of its logo and products.

Orion Expands 'Beastly Cocks' Line

Orion Wholesale has introduced two new fantasy dildos from its Beastly Cocks line.

Blush Debuts 'Riana' Massager

Blush has introduced the new Riana massager.

Eldorado Opens Preorders for 'Blō' Flavored Lube From JO

Eldorado Trading is now accepting preorders for the new Blō collection of flavored lubricants from JO, with shipments beginning July 13.

Orion Debuts 'Six in a Row 2.0' Dildo Set From 'You2Toys' Line

Orion Wholesale has introduced the new six-piece dildo set Six in a Row 2.0 from its You2Toys line.

Full Circle Debuts 'Savage Sex Sauce' Lube Collection

Full Circle has introduced its Savage Sex Sauce collection of lubricants.

Sustory Debuts 'Rex' Tapered Dildo

Pleasure brand Sustory has introduced its new Rex tapered dildo.

Kheper Releases New 'Sex Tower' Couples Game

Kheper Games has released its new Sex Tower couples game.

Mylo Unveils New 3-in-1 Massager

Pleasure brand Mylo has debuted its three-in-one massage wand.

Show More