Vivid Featured in the Los Angeles Times

LOS ANGELES – Just a week after Steve Lightspeed was profiled in the Wall Street Journal, Vivid Entertainment made its imprint on the front page of the Los Angeles Times Wednesday in an article about the porn industry once again taking the technological lead when it comes to the safe and secure delivery of content, online and off.

Vivid was spotlighted in particular for is recent deal with video-on-demand company CinemaNow to sell burnable movies as part of the company’s recent launch of an adult service. If the service garners a sufficient following of subscribers, it eventually will offer features similar to many adult VOD services, like pay-per-minute and scene saving options.

In the article, the Times lauds Vivid as an example of how the adult entertainment industry has not only led the pack in terms of its innovative online business models, but also how company’s like Vivid might someday set the “technological pace for Hollywood,” which hasn't fully explored more expansive online distribution opportunities because of its concerns over piracy.

This, the article points out, is where adult entertainment has the upper hand, having long ago pioneered the web in terms of exploiting every potential revenue stream for letting consumers access content, and the myriad ways to profit from it.

“Letting people burn downloaded movies is considered key to the growth of online distribution,” the Times writers Claire Hoffman and Dawn Chmielewski report. “Hollywood has resisted burnable discs that can be watched on televisions because they fear piracy. It also doesn't want to alienate retailers, which sell most of its DVDs. But if history is any guide, the online experiment by adult entertainment giant Vivid Entertainment Group will be watched closely by mainstream studio chiefs.”

As part of its deal with CinemaNow, Vivid will offer 30 downloadable videos for about $19.95 apiece that include everything that is on a standard DVD, including cover art, scene navigation, bonus material and deleted scenes.

The finished disc will be copy-protected to avoid piracy.

"Three years ago, DVDs were responsible for 90 percent of our income," Vivid President and CEO Steven Hirsch told the Times. "This year, it will account for 30 percent of our sales. With the Internet there is no distributor between you and the consumer, so you can keep a larger part of the revenue stream."

Other adult companies mentioned in the article included Chatsworth-based Red Light District and LFP Internet Group for their own explorations into safe, piracy-free digital delivery methods.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tiffani Time Makes Her WIFEY Debut

Newly crowned XMA Creator Awards Rising Clip Creator Tiffani Time stars with her husband Benfit and Jax Slayher in the latest release from Vixen Media Group studio imprint WIFEY.

Karmen Karma Stars in Latest From Ricky's Room

Karmen Karma stars in the latest release from Ricky's Room, titled "A Long Time Cumming."

Cubbi Thompson Makes Her Jules Jordan Debut

Cubbi Thompson has made her Jules Jordan debut alongside Lexington Steele in the studio's latest release.

Seth Gamble Drops Trailer for Upcoming Feature 'Once Upon a Time in the Valley'

Multi-XMAs winner Seth Gamble has released the trailer for his upcoming Wicked Pictures feature, "Once Upon a Time in the Valley."

Ryan Reid Stars in Latest From Brazzers

Ryan Reid stars with Damon Dice in “A Day in the Life,” from Brazzers.

Andylynn Payne Toplines Joey Silvera's 'Trans-Active 30'

Andylynn Payne headlines director Joey Silvera’s “Trans-Active 30” from Evil Angel.

Violet Myers, Megan Faith Star in Latest From Slayed

Reigning XMAs Premium Social Creator of the Year Violet Myers stars with Megan Faith in the latest release from Vixen Media Group studio imprint Slayed.

Coco Bae Returns to Brazzers

Coco Bae stars with Danny D. in the latest release from Brazzers, titled “The Cock Collector.”

Penthouse Names Kira Shine June's 'Pet of the Month'

Penthouse Magazine has named model Kira Shine as Pet of the Month for June.

Jade Greene Makes Her Reality Kings Debut

Jade Greene has made her Reality Kings debut alongside multi-XMAs winner Mick Blue in "Ski Boat Skeet."

Show More