Manwin Makes Bid for New Frontier Media

LUXEMBOURG — Manwin said today that it has made a proposal to New Frontier Media's board to acquire the adult transactional TV company for $1.50 per share of outstanding common stock. 

The offer represents a 32 percent premium over New Frontier’s closing stock price on March 8 and a 35 percent premium over the six-month historical average of New Frontier Media's share  price prior to that date.

In its proposal, Manwin said that it is "highly impressed with New Frontier Media, its board of directors, management team and operations but believes it has been undervalued in the  public markets because of its size and market capitalization." 

Manwin said that by combining New Frontier Media’s transactional TV business with its own and by leveraging Manwin’s online assets, including both content and traffic, "it will be able to offer even more compelling programming to pay TV distributors and drive additional customers to the pay TV experience."

Manwin already operates Playboy TV through its Playboy Plus Entertainment division in a licensing deal with Beverly Hills, Calif.-based Playboy Enterprises.

The company also owns a number of blue-chip brands, including Brazzers and recently purchased Digital Playground. It also owns YouPorn and Twistys, as well as Spankwire, Webcams Tube8, ExtremeTube, KeezMovies, Mofos, ExtremeTube, JuicyBoys and PornHub.

The Luxembourg-based company, with offices in Montreal and Los Angeles, claims to be the owner of the largest network of adult websites in the world, with more than 60 million daily visitors.

Earlier this month, the largest shareholder of New Frontier Media offered to acquire the remaining shares it doesn’t already own in the company.

The unsolicited offer by investment company Longkloof Ltd. represents a slight premium over the stock’s closing price. Longkloof, which owns 15 percent of New Frontier Media, is offering $1.35 a share for each outstanding share of the Boulder-based company.

Longkloof, a fund based in the Channel Islands in the English Channel, said in a letter to New Frontier Media that it has attempted several times to engage in discussions about acquiring the company and that “expeditious action is necessary” to protect shareholders’ interest.

Longkloof also criticized New Frontier Media’s board, calling the company’s performance under its leadership over the past several years “dismal.”

Sales at New Frontier Media, which makes most of its revenue distributing adult entertainment movies to cable and satellite TV pay-per-view services, has declined steady since 2007 — from $63.2 million to $48.7 million in 2011. It has faced losses in its past two fiscal years.

New Frontier Media offers the Penthouse TV premium channel and pay-per-view services packaged as The Erotic Networks, or TEN, that include Xtsy, Juicy, and VaVoom.

Manwin said its proposal is subject to a due diligence review of the operations and books and records of New Frontier Media.

 “Our recent experience with Playboy TV proves to us the value of TV as a distribution platform, and we have been seeking ways to foster additional business in that segment of the industry," Manwin Managing Partner Fabian Thylmann said. " New Frontier Media’s business is a natural fit which should create synergies immediately benefiting both Manwin’s pay TV providers and their customers.”

New Frontier Media CFO Grant Williams did not immediately respond for XBIZ comment on the possible acquisition.

Shares of New Frontier Media traded at $1.23 on the Nasdaq today, down seven cents.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tiffani Time Makes Her WIFEY Debut

Newly crowned XMA Creator Awards Rising Clip Creator Tiffani Time stars with her husband Benfit and Jax Slayher in the latest release from Vixen Media Group studio imprint WIFEY.

Karmen Karma Stars in Latest From Ricky's Room

Karmen Karma stars in the latest release from Ricky's Room, titled "A Long Time Cumming."

FSC Publishes Analysis of Federal Trade Commission Event Promoting AV

Free Speech Coalition (FSC) has published an analysis of a Federal Trade Commission (FTC) event held this week that promoted age verification among other forms of speech regulation.

Cubbi Thompson Makes Her Jules Jordan Debut

Cubbi Thompson has made her Jules Jordan debut alongside Lexington Steele in the studio's latest release.

Seth Gamble Drops Trailer for Upcoming Feature 'Once Upon a Time in the Valley'

Multi-XMAs winner Seth Gamble has released the trailer for his upcoming Wicked Pictures feature, "Once Upon a Time in the Valley."

Ryan Reid Stars in Latest From Brazzers

Ryan Reid stars with Damon Dice in “A Day in the Life,” from Brazzers.

Andylynn Payne Toplines Joey Silvera's 'Trans-Active 30'

Andylynn Payne headlines director Joey Silvera’s “Trans-Active 30” from Evil Angel.

Violet Myers, Megan Faith Star in Latest From Slayed

Reigning XMAs Premium Social Creator of the Year Violet Myers stars with Megan Faith in the latest release from Vixen Media Group studio imprint Slayed.

Coco Bae Returns to Brazzers

Coco Bae stars with Danny D. in the latest release from Brazzers, titled “The Cock Collector.”

GirlsDoPorn Owner Michael Pratt Pleads Guilty to Sex Trafficking

Michael Pratt, former owner of the rogue website GirlsDoPorn, pleaded guilty in the U.S. District Court for the Southern District of California on Thursday to sex trafficking and conspiracy to commit sex trafficking charges, according to a report by City News Service.

Show More