Adam & Eve Expands Franchising to California

LOS ANGELES — Founded in 1970 as America’s first adult-oriented mail-order catalog, Adam & Eve, now one of the industry’s leading retailers, is seeking to expand its franchise base into California. Entrepreneurs will now be able to own and manage a retail store under the Adam & Eve brand.

“After numerous requests, we are pleased to provide Adam & Eve franchising opportunities in California,” Bob Christian, president of Adam & Eve Franchise Corp. said. “Over the past six years, we have created Adam & Eve stores in North Carolina; in Raleigh, Durham, Charlotte, Winston-Salem and Greensboro. We’ve also sold franchises in North Carolina, Florida and Massachusetts.”

Qualified franchisees can purchase single or multiple store developments.

“We have learned what works – what the public wants out of a romance-enhancement retail store. And now we are bringing that information to California.”

Adam & Eve’s retail management team will assist the franchisees with tools they need to run a successful adult business its website says. They include determining store location, legal issues, so that local zoning laws and ordinances are adhered to, and assisting with store layout and design.

Additionally, the North Carolina-based Adam & Eve training staff will educate the owner and employees about the different types of products in the store’s inventory. In-store talent appearances also will be scheduled.

“Adam & Eve is here for franchisees every step of the way,” Marcus Goswick, Adam & Eve’s operations manager said. “Our goal is to bring the history and experience of 36 years as America’s top adult catalog company to every town in the U.S.”

In addition to its retail stores Adam & Eve continues to operate its mail-order business and maintains a strong online retail presence.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pleasure Chest to Close West Village Location

The Pleasure Chest has announced the closing of its West Village location in February 2026.

Svakom 'Sam Neo 2 Pro' Featured in Aftonbladet Review

Svakom's Sam Neo 2 Pro stroker is featured in a new review in Stockholm’s Aftonbladet newspaper.

Satisfyer Signs On as Sponsor of XBIZ Honors After-Party

Satisfyer has enlisted as the sponsor of the XBIZ Honors after-party, a capstone celebration to the Pleasure Industry’s Biggest Night™.

Lovense 'Spinel' Vibrator Featured in Wired Review

Lovense's Spinel mini sex machine is featured in a new review on Wired.com.

Creative Conceptions Now Shipping Skins Sexual Health 'Kegels'

Creative Conceptions is now shipping the new Skins Sexual Health kegel balls.

Paradise to Host 'Happy Hour' Event at XBIZ Expo

Paradise Pleasure Products will host a special Happy Hour event during XBIZ Expo 2026.

Fleshlight, Ricky's Room Team Up to Launch New Product Line

Fleshlight and Ricky's Room have partnered to launch the new Fleshlight x Ricky's Room collection.

VVD Debuts Limited-Edition 'Rider Desire Black' Sex Machine

Pleasure brand VVD has introduced its limited-edition Rider Desire Black sex machine.

b-Vibe to Host 'Pottery & Sip' Event at XBIZ Expo

B-Vibe will host a “Mold Your Fantasy: A Pottery & Sip Experience” in partnership with Pot Studio LA during XBIZ Expo 2026.

LELO Toys Featured on Netflix's 'Emily in Paris'

LELO's Sona 2 Cruise and Soraya Wave appear in episode seven of the latest season of Netflix's "Emily in Paris."

Show More