BIRMINGHAM, England — The winners of the 2012 ETO Awards were announced during a ceremony this past weekend at the Crowne Plaza Hotel located just outside Birmingham.
Held in conjunction with the ETO Show, both events were attended by leading adult pleasure product manufacturers from around the globe. Organizers hailed the event a success, with exhibitors that included all of the U.K.’s major names along with leading European firms such as Shots Media and Mister B.
Full coverage of the event can be found in the July issue of ETO magazine.
Winners of the 2012 ETO Awards include:
PRODUCTS
Best Female Product: Studio Mascara Wand (Screaming O)
Best Male Product: Hand Solo (Rocks Off)
Best Consumable: ID Glide (ID Lubricants)
Best Product Packaging: Lel
Best Product Marketing: Fetish Fantasy Series (Pipedream)
Best New Product Range: Leaf (BSM Factory)
BRANDS
Best Film Brand: Harmony
Best Pleasure Brand: Rocks-Off
Most Innovative Brand: Fetish Fantasy Series
Best Consumable Brand: ID Lubricants
Best Erotic Books Brand: Xcite Books
Best Lingerie Brand: Seven Til’ Midnight
DISTRIBUTORS
Best R18 DVD Distributor: ABS Holdings
Best Pleasure Products Distributor: Planet Earth
Best Oversees Distributor: Orion
Best Gay Interest Distributor: Mister B
Best Lingerie Distributor: Kevco Wholesale
RETAIL & ONLINE
Best Retail Chain: Ann Summers
Best Individual Store: Nice 'n' Naughty (Brighton)
Most Innovative Retailer: Sh!
Best Online Retailer: Bondara.co.uk
Best Online Resource: Sextoysbuzz.com
SPECIAL AWARDS
Best Sales Team: ABS Holdings
Services to the Industry: Tim Hemming