Despite Earlier Rejection, ICM Plans .XXX Domain Reservation

JUPITER, Fla. — ICM Registry, which was unsuccessful in obtaining ICANN Board support for the .XXX sponsored top-level-domain, plans on creating an “industry reservation” period for .XXX domain names despite the rejection, XBIZ has learned.

ICM President Stuart Lawley on Saturday told XBIZ that the registry is hopeful that a reconsideration request to ICANN and a lawsuit targeting two U.S. government agencies will help its mission to govern .XXX.

“We have invested a lot of time and effort into this initiative and are determined to see it through to completion,” he said. “We are hopeful, but of course cannot guarantee, that these efforts will prove successful.”

ICM plans on offering “industry members the opportunity to submit reservation requests free of charge,” Lawley said.

” We are introducing this industry reservation period now for multiple reasons, including to dispel some of the uninformed speculation emanating from certain quarters about how names were to be allocated to industry participants and to ensure we use our resources fully whilst we are in the appeals process with ICANN,” he said.

Lawley said reservations for .XXX domains can be made after 7 A.M. (PST) Monday on its site.

“This gives the members of the online adult entertainment industry a no-cost, no-risk, no-obligation method of applying to secure the rights to their existing domains in .XXX,” he said. “We would urge all members of the community who ultimately wish to register in .XXX, to apply now to reserve the names they want. We are expecting a very large take up of reservations.”

Earlier this month, ICANN’s board, 9-5, rejected ICM’s bid out of “public policy concerns.”

Shortly after, ICM filed a federal lawsuit against the Commerce Department and State Department to release requested documents that are “vital” to influencing ICANN board members.

The company, based in both Jupiter, Fla., and Toronto, began its bid for the adults-only sponsored top-level domain six years ago.

ICM pledges to donate $10 of the proposed annual fee of $60 for a .XXX domain name to child-protection groups and to require users of .XXX to label their content.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Trump Administration Issues Executive Order Against 'Debanking'

The White House on Thursday issued an executive order limiting financial institutions’ ability to restrict access to financial services for people or groups involved in lawful industries, a longtime goal of adult industry advocates and stakeholders.

Go.cam Launches Free Age Verification Solution, Anti-Fraud Features

Go.cam has announced that its age verification solution is now free with updated anti-fraud and identity protection features.

Florida AG Sues EU-Based Adult Companies for Failing to Age-Verify Users

Florida Attorney General James Uthmeier filed a lawsuit Monday with the 12th Judicial Circuit Court of Florida against five EU-based adult companies for allegedly failing to require age verification before allowing access to adult content.

SkyPrivate Launches 'Telegram Pay-Per-Minute' Feature

SkyPrivate has launched a new pay-per-minute (PPM) private show option on Telegram.

Pineapple Support to Host 'Money and Mental Health' Online Event

Pineapple Support is hosting a free, online event to help performers balance financial wellbeing with mental health, Aug. 18-19.

Arcom Warns 5 Adult Sites Over Age Verification

French media regulator Arcom has sent enforcement notices to the operators of five adult websites that the agency says have failed to implement age verification as required under France’s Security and Regulation of the Digital Space (SREN) law.

MojoHost Debuts NVIDIA Blackwell-Powered Hosting

MojoHost has announced the launch of NVIDIA Blackwell-powered hosting featuring RTX 6000 Pro MaxQ GPUs.

FSC: Identity Theft Targeting Adult Performers

The Free Speech Coalition has put out an alert warning of an individual found to be targeting adult performers for identity theft.

Assylum.com Implements New Age Verification System

Assylum.com has introduced an age verification system across its member sites.

European Commission to Assess Pornhub, XVideos, XNXX Compliance With Digital Services Act

The European Commission plans to conduct a study to determine how well adult sites Pornhub, XVideos and XNXX are addressing illegal content and other potential harms under the EU’s Digital Services Act.

Show More