Aussie Infographic: Sex Toys Up 'Down Under' in 2012

QUEENSLAND, Australia — Sex toys among Australians are now more popular than ever according to an infographic compiled by a local pleasure products company.

More than 75 percent of people surveyed in 2012 by Pleasure Den admitted to frequently enjoying the use of sex toys, lingerie and bondage toys.

And the majority said it’s usually more than one item, with 70 percent of men and women having more than three products in their collections.

The company also fund that pleasure product sales on the rise with 28 percent of users upgrading to a new toy every few months.

Statistics show that many Australian’s no longer regard sex toys as a taboo subject, and that 25 percent of users have absolutely no shame in talking about it openly. According to the company, the popular release of “Fifty Shades of Grey” can be seen as a major contributing factor to this new social acceptance.

And there's good news for the near future. Nearly 70 percent of users are now buying sex toys online and with Valentine’s Day around the corner the firm expects to see a higher than usual spike in sales as partners opt for naughty novelties over chocolates and roses. “We also found that a massive 25 percent of toy owner’s use their toys several times per week and that Queensland beats every other state when it comes to sex toy usage and online browsing habits,” Pleasure Den said.

The complete infographic can be downloaded here and here.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Honey Play Box to Debut 'Fortexa' Finger-Flapping Vibrator at XBIZ Expo

Honey Play Box will introduce its new Fortexa dual-action, finger-flapping vibrator at the XBIZ Expo next month.

Pipedream Products to Sponsor Networking Happy Hour at XBIZ Expo

Premier pleasure brand Pipedream Products will sponsor an evening networking happy hour during XBIZ Expo.

2025 XBIZ Expo Schedule Announced

The full schedule for XBIZ Expo, set to take place Jan. 16-19, has been released, detailing the slew of business-to-business activities slated for the premier pleasure product trade show, exclusively open to manufacturers, retail buyers, educators, reviewers, influencers, press, and other industry professionals.

Lovense Debuts 'Osci 3' Rabbit Vibrator

Lovense has introduced the new remote-controlled Osci 3 rabbit vibrator.

Blush to Sponsor Networking Happy Hour at XBIZ Expo

Pleasure brand Blush will sponsor a happy hour at the upcoming XBIZ Expo, reinforcing the event’s focus on building connections and fostering collaboration.

Passionate Playground, Thunderpussy Collab on Custom 'Joyboxx'

Passionate Playground and Seattle-based female rock band Thunderpussy have collaborated on a branded custom Joyboxx.

Honey Play Box Debuts 'Gem' Vibrator

Honey Play Box has introduced its new Gem vibrator.

DV8 Dare Marks Its 10th Anniversary

The Deviate Network is celebrating the 10-year anniversary of its DV8 Dare line of pleasure products.

BasisDx Adds Subscription Option for 'Pro13' Home Testing Kit

PASS-certified home testing kit provider BasisDx has added a subscription model option for its Pro13 kit.

Melanie Rose to Host 2025 XBIZ Honors

Melanie Rose, host of the popular Netflix show “How to Build a Sex Room,” will MC the retail edition of the 2025 XBIZ Honors, set to take place Jan. 18 at the iconic Roosevelt Hotel in Hollywood.

Show More