The new company, which plans to open its doors in August, pairs Falcon, a more established content provider, with XclusiveCash, a company formed by Chris and Brandi Potoski.
The husband and wife team has capitalized on their experience with the swinger-and- alternative-lifestyle communities to create content for the amateur MILF niche.
“This relationship will allow us to scale our distribution and grow with great partners,” Naked Rhino spokeswomanGail Harris said. “With Chris and Brandi we are launching interactive, community-based membership sites that feature exclusive niche-specific content. We have great announcements coming including distribution for our new DVD series, wireless devices and IPTV.”
Potoski welcomed the joint venture with Falcon.
“My wife and I entered the business from our desire to explore alternative lifestyles and niches,” Potoski said. “Falcon brings experience and an understanding of multiple facets of the adult business.”
Falcon grew its reputation in the adult entertainment industry by creating “Barely Legal” and “Hometown Girls” for Hustler. The company has supplied content for magazines that include Penthouse, Swank, Gallery, Leg Show, Tight and High Society.
