Paradise Marketing Debuts 3 New Durex Lubricants

VISTA, Calif. — Paradise Marketing today introduced new Durex Massage & Play intimate lubricant and massage gels to the adult retail market at value prices.

The company said the line is the latest release from Durex and is expected to be an adult industry hit.

Included in the roll out are Soothing Touch, Sensual and Intensify.

Soothing Touch is a fragrance-free two-in-one massage gel and lubricant featuring soothing aloe vera and gentle ingredients ideal for a relaxing full-body massage and use on more sensitive areas.

A two-in-one massage gel and lubricant, Sensual is suitable for bodywork and intimate pleasure with the addition of “ylang ylang,” an essential oil known for its calming aphrodisiac properties.

Intensify is a two-in-one massage gel and lubricant featuring arousing and invigorating guarana for stimulating all-over massage and hot-and-heavy sex.

“This Durex Massage & Play debut is hot on the heels of a recent industry trend of creating hybrid versions of consumers’ favorite pleasure products for a more convenient intimate experience,” Paradise Marketing CEO Dennis Paradise said.

He added, “Each of these two-in-one gels features a unique herbal component, which gives couples the ultimate choice among soothing, arousing or intensifying sensations — and the option to try all three. We’ve already noticed Massage & Play selling quite well in this market and is definitely a must-have for retailers across the country.”

The products are now available to U.S. adult retailers in cases of 18 units featuring brightly-colored bottles.

Packaged in 6.76 oz. bottles, Massage & Play is value priced with a suggested retail price of under $20.

To order, email tmcgowan@paradisemarketing.com or visit ParadiseMarketing.com for more information.

Related:  

Copyright © 2024 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Williams Trading Unveils 'Christmas Giftables' Catalog

Williams Trading Co. has released this year's edition of its "Christmas Giftables" digital catalog.

Magic Silk Debuts 'Leather + Lace' Collection

Magic Silk has introduced its new Leather + Lace lingerie collection.

Fleshy to Launch Interactive Cam Site 'Eremote'

Male pleasure brand Fleshy has announced that it will launch an interactive, bidirectional cam site next month called Eremote.

New York Magazine Names 'Magic Wand Rechargeable' Its 'Best Overall Vibrator'

New York Magazine's "The Strategist" vertical has named Vibratex's Magic Wand Rechargeable the best overall vibrator.

Global Novelties Debuts New 'Stoner Vibes' Collection

Global Novelties has introduced its new Stoner Vibes in the Rear collection.

2025 XBIZ Exec Awards Nominees for Retail Industry Announced

XBIZ is pleased to announce the nominees for the retail industry edition of the 2025 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony on Saturday, Jan. 18 in conjunction with XBIZ Expo.

JO to Hold Retail Associate Giveaway Throughout 2025

Lubricant brand JO has announced plans to conduct a retail associate giveaway each month throughout 2025.

Honey Play Box Sponsors La Faye Rose 'Pink October' Fundraiser

Honey Play Box sponsored La Faye Rose’s annual Pink October breast cancer fundraiser event, on Oct. 13.

Pink Toyz Rolls Out New Site Features

Online retailer Pink Toyz has introduced two new website features designed to enhance customer experiences and education.

Dame Launches Crowdfunding Campaign for New 'Hug' Cock Ring

Dame has kicked off an Indiegogo campaign to fund its new Hug cock ring.

Show More