Williams Trading Distributing 'NU' Massagers

PENNSAUKEN, N.J. — Williams Trading Company has announced the addition of the NU line of sensual massagers by Miami-based Novel Creations USA.

The four-piece collection includes the Sensuelle Point 20 Function Bullet, Sensuelle Pearl Massaging Vibrator, Sensuelle Impulse 7+1 Function Slimline Vibe and The Sensuelle Wireless Remote Control Bullet.

The company said each product is twice-dipped in silicone for a sensual feel, is fully rechargeable and come with a charging station as well as both a plug and USB cord. Additionally, a dust bag is included to keep the toy protected while not in use.

"This line is undoubtedly different and very innovative," senior sales specialist Ron Kohls said. "This line is fresh and something the industry hasn't seen in recent years."

Each massager features state-of-the-art technology and has its own unique feature that Williams said would arouse both user curiosity as well as the sexual experience.

"Try any one of the four items and you will definitely come back for another," Kohls added.

"Novel Creations is excited about the business alliance we have formed with Williams Trading," Barry Brinberg, President of Novel Creations USA said. "The opportunity to align ourselves with a reputable organization with more than 35 years experience in the adult market allows us the comfort that our products will be well represented."

He added, "We look forward to a long and mutually beneficial relationship with Williams Trading."

For more information or to pre-order the line visit WilliamsTradingCo.com or email sales@williamstradingco.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Tennessee Bill Would Require Warnings on Adult Stores

The Tennessee Senate has passed a bill requiring adult stores, theaters and other establishments in the state to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Motorbunny Debuts 'Mt. Gushmore' Grinder Attachment

Motorbunny has introduced its Mt. Gushmore grinder attachment for its Buck sex machine.

Like a Kitten Names Matie Fricker Director of Education and Community Outreach

Like a Kitten has named Matie Fricker as its new director of education and community outreach.

Wicked Sensual Care Debuts 'Arousal Serum' From 'Simply Timeless' Line

Wicked Sensual Care (WSC) has introduced the Arousal Serum lubricant from its Simply Timeless line.

Blush Expands 'EnLust' Stroker Collection

Blush has introduced three new stroker sleeves from its EnLust line.

Holiday Now Shipping 'Moonbloom' Collection From Intimate Earth

Holiday Products is now shipping the Moonbloom line of personal lubricants from Intimate Earth.

CC Wellness Names Brendi Acevedo National Training Manager

CC Wellness has promoted Brendi Acevedo to the position of national training manager.

PHE Forms Commercial Partnership With Kindra

Adam & Eve parent company PHE, Inc. has formed a strategic partnership with Kindra that includes distribution and a minority equity stake in the wellness brand.

Our Erotic Journey Expands 'Sublime,' 'Curious' Lines

Our Erotic Journey has introduced three new additions to its Sublime and Curious collections.

Trump Tariffs Refund Process to Launch April 20

U.S. Customs and Border Protection (CBP) will begin the process of refunding duties paid under the Trump administration’s sweeping program of tariffs by providing, starting April 20, an online tool for submitting refund claims.

Show More