ASU Study Looks at Online Sex Customers

TEMPE, Ariz. — A recent Arizona State University study that estimates the population of active customers of online sex ads in 15 cities has found that Houston residents are by far the most active.

Decoy ads on Backpage.com and Craigslist.com offering sexual services were tracked by ASU'S School of Social Work. Telephone numbers for voicemail and text responses were collected after the ads appeared on two consecutive Fridays at 2 p.m.

The ads received 677 voicemails and texts and 451 phone numbers responses from potential customers, researchers said. On average, within the 15 markets explored, one out over every 20 males over the age of 18 in a metropolitan city area was soliciting the online sex ads.

Houston data also showed that there were 31 total calls for the two ads — 10 text messages, 21 voicemails.

"The findings ranged from approximately one out of every five males (Houston, 21.4 percent) to less than one of 166 males (San Francisco, .6 percent)," researchers said. "In Houston, this study found that there were an estimated 169,920 males who were soliciting online sex ads, while in Phoenix; there were an estimated 78,412 males who were soliciting online sex ads."

Researchers summed up with the study that there is one large benefit arranging for sexual services online.

“Online sex customers experience a lower risk of being caught by police than street-level prostitution customers due to the insulation provided by the relative anonymity inherent in Internet-based solicitation, or attempt to buy sex,” researchers said.

View ASU study

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Penthouse Wins Trademark Infringement Case Against Fraudulent Domain

The World Intellectual Property Organization (WIPO) has ruled in favor of Penthouse World Media in a case against a website using an infringing domain.

'Collective Corruption' Relaunches Through PAYSITE

Fetish and BDSM membership site Collective Corruption has relaunched through PAYSITE.

RocketGate Taps Joël Drapeau for Senior Account Executive Role

Payment processing company RocketGate has hired industry veteran Joël Drapeau as its new account executive for business development and client relations.

VR Reloaded: Inside the Next Era of Immersive Adult Entertainment

For years, virtual reality in adult entertainment hovered somewhere between “quirky novelty” and “exciting promise of things to come.” While the technology hinted at a radically different way to experience erotic media, early experiments often required bulky headsets, complicated downloads, and production techniques that weren’t yet quite up to the task.

Pineapple Support Names Ocean Hanx Brand Ambassador

Pineapple Support has named creator Ocean Hanx as its newest brand ambassador.

Meta Restores Playboy Germany Facebook Page After Court Order

The Facebook page of Playboy Germany, the German-language edition of the magazine, is now back online after a two-month suspension by Meta, following an order by the Düsseldorf Regional Court.

UPDATED: European Commission Unveils AV App, Addresses Hacks

The European Commission’s age verification app is now technically ready and will soon be available for EU citizens to use in order to prove their age when accessing online platforms, European Commission President Ursula von der Leyen announced Tuesday.

Syren De Mer, Eddie Patrick Cap AEBN's Top Stars for 1st Quarter of 2026

AEBN has revealed its most popular performers in straight and gay theaters for the first quarter of 2026.

'iDealgasmPlus' Launches Through PAYSITE

iDealgasmPlus.com has officially launched through PAYSITE.

Canadian Senate Approves National Age Verification Bill

Canada’s Senate on Wednesday passed bill S-209, the “Protecting Young Persons from Exposure to Pornography Act,” which would require commercial adult websites to verify that Canadian users are at least 18 years old.

Show More