Industry Vet Rebecca Weinberg Joins XR Brands

HUNTINGTON BEACH, Calif. — XR Brands has added industry veteran Rebecca Weinberg to the team as project development and key account manager.

Weinberg will work with the creative team to innovate and develop new product lines while handling sales for key accounts to support the company’s sales force.

“Rebecca has an extensive background in product design, quality control, production coordination and marketing, which is invaluable for the XR team,” XR Brands General Manager Randy Alvstad said. “She has worked with some of the largest key accounts in America and will bring that special knowledge to our sales team as well. Her intelligence, well-spoken manner, and strong work ethic have made her a wonderful addition as a key member of the XR team.”

Weinberg first was introduced to the adult industry as a buyer on the DVD side. Four years later she moved to the adult novelty and pleasure product realm where she remains today.

“I have a strong knowledge of this industry that I have honed and improved over more than a decade of hard work,” Weinberg said. “I’m proud of my high success rate and history of account service and growth, and it’s a pleasure to use these skills in my new role at XR Brands.”

Weinberg will be available for meetings and introductions at the upcoming ANME Founders show Jan. 10-13 in Burbank, Calif. Visit Booth 104-105 in the StarLight Ballroom to see XR Brands’ catalog. For more information about XR Brands, please visit XRBrands.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Court of International Trade Rejects Trump 'Replacement' Tariffs

The U.S. Court of International Trade on Thursday ruled that President Trump’s 10% global tariff under the Trade Act of 1974, imposed after the Supreme Court invalidated the administration’s broad “Liberation Day” tariff regime, is illegal — but stopped short of a nationwide injunction against the tariff.

Blush Announces Executive Appointments

Blush has announced three new executive appointments across its organization.

Williams Trading Launches 2026 'Pride' Promo, Summer Catalog

Williams Trading has launched its 2026 Summer Pride promotion and catalog.

Magic Silk Debuts 'Rush' Collection

Magic Silk has introduced its new Rush line of lingerie.

Playharda Introduces 'AquaPulse Trio' Shower Massager

Playharda Wholesale has debuted the AquaPulse Trio shower massager with interchangeable heads.

Sportsheets Releases New Training Video for 'Shadow' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the Sex & Mischief line’s Shadow Collection.

Orion Debuts 'Ultimate Sex Stool' From 'The Banger' Line

Orion Wholesale has introduced the new Ultimate Sex Stool from its Banger line.

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult Material

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult material sold by physical retailers in the state.

Lick Goods Expands Massage Oils Collection

Sexual wellness brand Lick Goods has introduced two new flavored massage oils.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added six new restraint sets to its Bad Kitty collection of fetish accessories.

Show More