The campaign seeks to raise awareness about America’s pornography problem by asking supporters to wear white ribbons.
According to Burress, the campaign grew out of his own battle with a pornography addiction.
“I personally believe because I lived through it that it was a pornography addiction that destroyed a marriage,” Burress said. “So I do believe it’s one of the leading causes, if not the leading cause of divorce in America today.”
Burress said he hopes that by wearing the white ribbon, supporters will be able to spark conversations about the issue, which will help raise awareness.
“Our own surveys indicated that the average age of exposure to pornography is now nine-years old,” Burress said. “And 95 percent of our children have seen it at that age. We need to talk to our kids about pornography because it’s out there, you can’t escape it.”
The White Ribbon campaign begins Oct. 29 and runs through Nov. 5.