Net 1 on 1 to Distribute Sliquid in the U.K.

ST. ALBANS, U.K. — Net 1 on 1 says it is expanding its consumable category with the addition of U.S. lubricant manufacturer Sliquid, which will be supplied to the U.K. and E.U. markets.

The St. Albans-based distributor will be supporting its new supplier by taking on a cross section of the Sliquid lines including Sliquid Naturals, Organics, Balance Collection and Ride Bodyworks, to cater to a broad range of consumers, the company said.

Tony Gonzalez, Managing Director saw the benefit of working closely with the brand saying,

“Currently, we’re the only company to distribute Sliquid within the E.U. which not only makes good business sense for us, but also gives people in Europe a common point to get hold of the Sliquid range of products, this will really open up the market for Sliquid,” Managing Director Tony Gonzalez said. “So far, the brand is ‘the’ health conscious choice for consumers in the U.S., so we’re keen to replicate that strategy here in the UK and Europe.”

According to the company, with market trends focusing more heavily on the health sector, Gonzalez’s initiative to invest more into products for the “health conscious consumer” saw Sliquid as a positive step in the direction Net 1on1 is taking.

“When searching for the right partners for the Sliquid Intimate Products Collection, integrity was our first priority; followed by a genuine excitement of the brand,” Sliquid CEO and founder Dean Elliot said. “Net 1on1 was clearly the perfect choice. I've been friendly with Tony at Net 1 on 1 for nearly eight years, and although we hadn't been working with each other, we always shared common interests, and a passion to deliver high quality products. I'm delighted, that we finally have this amazing opportunity to partner up, and show the U.K. and E.U. the wonderful natural and organic formulas that have been setting us apart in other parts of the world!"

The Sliquid range will be showcased in the Net 1on1 Wholesale stand (B30) at the ETO show in Birmingham and available to purchase at the end of June.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Honey Play Box Debuts 'Tressa' Vibrator

Honey Play Box introduced its new Tressa multi-stimulation, app-enabled vibrator.

Blush Debuts 2 New Glass Plugs From 'Oh My Gem' Collection

Blush has introduced two new glass plugs, Lustre and Prestige, from its Oh My Gem collection.

EP Products Founder Don Wilson Passes Away

Don Wilson, the founder of EP Products and a notable figure in Canada's adult retail community, has passed away.

Orion Debuts 'Your Strap-On' Collection From 'You2Toys' Line

Orion Wholesale has introduced the Your Strap-On collection from its You2Toys line.

Stephen Colbert Takes Aim at Texas' Crackdown on Sex Toys

Stephen Colbert is cracking up over Texas lawmakers’ crackdown on sex toys in the state.

XR Brands 'Silicone Body Forms' Highlighted at Paris Fashion Week

XR Brands’ Ripped Silicone Male Chest and Perky Pair Silicone Breasts were highlighted at 2025 Paris Fashion Week.

Eye of Love Introduces 'Matchmaker Collection' Planogram

Eye of Love has debuted a new display planogram for its Matchmaker Collection of pheromone-infused scents.

Fleshlight Debuts Taylor Vixxen Stroker

Fleshlight has introduced its new Pro stroker, molded on the anatomy of Taylor Vixxen.

Orion Expands 'LateX' Collection With 2 New Outfits

Orion Wholesale has added two new outfits to its LateX collection of fetish apparel.

Blush Debuts 'Unicorn Dreams' Vibrator

Blush has introduced the new Unicorn Dreams vibrator from its Play With Me collection.

Show More