PHOENIX — Entrenue has introduced PINO, the latest luxe innovation from LELO, which features a sharp and targeted marketing campaign that introduces the brand to a new customer base — men.
PINO is a vibrating couples’ ring that sports a tapered and concave stimulator designed to massage sensitive areas beyond the clitoris.
PINO’s design is meant to make it easy to wear in a variety of ways and provide pleasure to areas commonly overlooked during sex. Its sloped motor features a smooth, rounded surface on one side and an indented “cup” on the other that pin-points vibration to any area it touches.
Worn with either side facing out, PINO provides smooth sensations or targeted stimulation on the clitoris, perineum, anus and other surrounding sensitive zones.
Made of firm, yet flexible silicone, PINO moves fluidly and can help intensify the male orgasm with a combination of constriction around the erection and perineal massage.
This focus on men’s pleasure was strategic, as many brands cater to the female consumer, “and gives shoppers a luxurious alternative that clearly meets the male consumer’s needs and expectations,” a sales rep said.
“PINO was made for men looking for the next best sex tool, or those eager to own only the very best on the market, and appeals to a key consumer that LELO has successfully secured,” Entrenue President Joe Casella said. “They really nailed it with the packaging, as it so expertly matches form with function and provides retailers with a marketing ploy that will certainly attract the consumer they’re hoping to hit.
“PINO is a must-have for every store’s romantic or holiday gift list, and is certainly one of the most uniquely merchandised erection rings we’ve ever come across.”
PINO comes packaged in a menswear-inspired gift box with a set of silver cufflinks and a matching money clip engraved with a slick reminder: “Always Be Closing.”
For more information or to place an order, call (800) 368-7268 or email info@entrenue.com.
