Tate, who has been with the company since 2004, previously served as a member of the DVSX sales team, working with distributors around the U.S.
DVSX co-owner Alex Ladd said Tate comes to the role with years of experience in adult entertainment and an excellent reputation.
“We have known Valerie for many years; she is loyal, dedicated and has strong work ethic,” Ladd said. “I am very excited to have her head up our team and we look forward to working with her to provide our customers with exceptional products and service.”
In her new role, Tate will oversee the day-to-day sales operations of DVSX, including the company’s planned expansion into the international marketplace.
Tate said she is eager to help grow the DVSX name throughout the industry as well as with consumers.
“I'm very excited to continue extending DVSX brand awareness and products,” Tate said. “I intend to maintain DVSX’s high level of quality in personnel and products, while developing internationally.”