TalkTalk Clarifies Stance on Automatic Adult Content Filters

LONDON — TalkTalk has issued a clarification about its adult content filters, stating that the customer still has to choose to apply said filters.

In a post on its blog, the U.K. ISP explained that when signing up, the "Yes" option for its “HomeSafe filter” would be selected by default. However, it highlighted that the customer would still have to accept the settings for the filter to be applied.

"We pre-tick the 'on' option, but it's the customer's choice. Filters will only ever be applied if the customer has consented, and they're able to change their mind or edit their level of protection at any point,” wrote Alex Birtles, TalkTalk’s head of external communications. “In fact, we actively encourage customers to amend their settings, because what level of protection a family needs will change over time as children mature or move away."

The clarification comes in the wake of media reports following Sky's announcement last week that it would be activating filters by default. 

The Sky Broadband Shield is now being switched on for all customers, unless they make an explicit choice to opt out.

While most TalkTalk customers have already made a choice about whether or not to apply the filter, the company says it will make it compulsory for those who have not yet made a decision.

"The good news is nearly all of our customers have now made their decision," Birtles continued. "A very small proportion haven't visited their account settings, so to reach those people we've developed a 'pop-up' box which those customers will see when they try to visit any website that would be filtered by HomeSafe if it was active. The pop-up will present them with an unavoidable choice, with customers free to decide whether HomeSafe is right for them."

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Age Verification Watch: Patching the Holes

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Pineapple Support to Host Autism Spectrum Support Group

Pineapple Support is hosting a free online support group for performers and creators who are, or suspect they may be, on the autism spectrum.

ImLive Launches Revamped Member Loyalty Program

Cam platform ImLive has revamped its member loyalty program.

GoFundMe Set Up for Danny Ferretti's Medical Expenses

A GoFundMe campaign has been set up for Fangear founder Danny Ferretti, who requires extensive lung surgery.

Byborg Acquires Cuties AI

Byborg Enterprises has acquired adult artificial intelligence startup Cuties AI.

Irish Government Releases Report on Sex Work Decriminalization Legislation

The Irish government has released a report reviewing a 2017 law that decriminalized sex work across the country.

Texas Bill Would Require Age Verification for Online Sex Toy Sales

A new bill in the Texas state legislature would require online retailers to implement age verification of purchasers before selling “obscene devices” to anyone in that state.

New York Assemblyman Proposes Banning the Term 'Sex Work'

Republican New York Assembly Member Brian Maher has introduced a bill to prohibit the use of the term "sex work" in government documents.

Age Verification Watch: Michigan Joins the AV Club, Some Laws Just Make No Sense

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Free Speech Groups Back SCOTUS Appeal of Georgia Strip Club Tax

Two civil liberties organizations filed an amicus brief Tuesday supporting a petition asking the U.S. Supreme Court to hear an appeal in a case involving whether a tax specifically aimed at adult entertainment establishments violates the First Amendment.

Show More