Google Strengthens Online Privacy

MOUNTAIN VIEW, Calif. — Online search giant Google said it has updated and strengthened its data retention policy with an eye toward further protecting user privacy with respect to search queries, IP addresses and cookie details.

Google, which had previously done battle with the Justice Department over a request to turnover Internet queries and other user information to buttress the government’s case in favor of the 1998 Child Online Protection Act (COPA), said it would not retain data any longer than it had to.

“Previously, we kept this data for as long as it was useful,” said Google deputy general counsel Nicole Wong. “Today we're pleased to report a change in our privacy policy: Unless we're legally required to retain log data for longer, we will anonymize our server logs after a limited period of time.”

Law enforcement officials routinely request Internet service providers such as Google to turn over user data in connection with ongoing criminal investigations.

Last March, U.S. District Judge James Ware settled Google’s dispute with the Justice Department when he ordered the search engine to turn over 50,000 random website addresses but declined to give the government access to 5,000 Internet queries.

Google said its new policy would strike a balance between user privacy and practicality. The data will be stored anonymously to help Google analyze user search patterns to maximize search capabilities, but it will not be available to identify an individual user after 18-24 months.

Electronic Frontier Foundation attorney Kurt Opsahl praised Google’s decision, calling it an “extra layer of protection” for users.

“You are talking about a potential treasure trove of information,” Opsahl said. “A person's searches reflect their dreams, hopes and fears.”

Wong said Google developed its new policy by working in conjunction with privacy advocates in the U.S. and Europe. However, she did caution that changes in U.S. law could force the company to reexamine its position.

Earlier this month, the Bush Administration said it would support legislation that would require Internet service providers to retain user data.

In October, FBI Director Robert Mueller barnstormed the country to drum up support among law enforcement officers for mandatory ISP data retention.

Attorney General Alberto Gonzales also has called upon Congress to draft such legislation.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pineapple Support Releases End of Year Review for 2025

Pineapple Support has released its End of Year Review for 2025, detailing the organization's achievements, challenges, and new initiatives.

XBIZ Miami 2026 Lets the Good Times Roll at New South Beach Venue

Pack your favorite shades and sexiest poolside looks, because XBIZ Miami is splashing into a new hotspot — the chic Goodtime Hotel in the heart of Miami Beach — May 11–14.

Arcom Threatens to Block, Delist 2 Adult Sites Over AV Violation

French media regulator Arcom has sent enforcement notices to the operators of two adult websites that the agency says have failed to implement age verification as required under France’s Security and Regulation of the Digital Space (SREN) law.

Final Defendant Sentenced in GirlsDoPorn Case

Former adult producer Doug Wiederhold, previously a business partner of GirlsDoPorn owner Michael Pratt, was sentenced on Friday in federal court to four years in prison for conspiracy to commit sex trafficking.

FTC Takes Another Step Toward New 'Click to Cancel' Rule

The Federal Trade Commission (FTC) is negotiating the latest procedural hurdle in its effort to renew rulemaking concerning negative option plans, after a federal court previously vacated a “click-to-cancel” rule aimed at making it easier for consumers to cancel online subscriptions.

Pineapple Support, Brazzers to Host 'Navigating Relationships' Support Group

Pineapple Support and Brazzers are hosting a free online support group for performers to build and maintain healthy relationships.

Aylo, SWOP Behind Bars to Host 'Deplatforming' Community Panel

Aylo and Sex Workers Outreach Project (SWOP) Behind Bars will host a panel on creators’ rights and deplatforming on Feb. 10 at 3 p.m. (EST).

Adult Trade Group Pearl Industry Network to Debut at Taboo Vancouver

Pearl Industry Network (PiN), a new trade group for the adult industry focused on content creators, will debut at Taboo Vancouver adult lifestyle and wellness expo next week.

New Creator Platform 'OnlyPhones' Launches

OnlyPhones, a new phone-based creator platform, has officially launched.

AEBN Reveals Ariel Demure as Top Trans Star for Q4 of 2025

AEBN has published its top trans stars list for the fourth quarter of 2025, with reigning XMAs Trans Performer of the Year Ariel Demure landing atop the leaderboard.

Show More