CalExotics Gears Up for ANME

CalExotics Gears Up for ANME

LOS ANGELES — CalExotics is gearing up for the Adult Novelty Manufacturers Expo (ANME) taking place Jan. 11-12 at the L.A. Marriott Burbank Airport hotel.

“This ANME will be big for our company with major focuses on product marketing and new sexual wellness products," said Susan Colvin, founder and CEO of CalExotics. "We’re excited to expand our partnership with Living Beyond Breast Cancer, introducing a new collection to this amazing charity.”

Living Beyond Breast Cancer is a charity dedicated to the successful recovery of cancer survivors. CalExotics is partnering with them to release a new collection of female-centric products in the Inspire collection, designed to improve the overall well-being and health of women, with a portion of the proceeds benefiting the cause.

CalExotics is offering revamped packaging with a unified brand look and new products. During the show, products will be showcased from CalExotics' top collections, including Apollo, Scandal, Nipple Play, COLT, Jack Rabbit, Silhouette and more, along with entirely new collections.

Retail support is also a focus for the company; educational tools and sales resources will be available throughout the booth. Displays will give retailers ideas on how to improve merchandising and the CalExotics Institute will serve as a guide for educating the retail employee on the newest items from the novelty company.

“We are really excited about the new marketing support," said Jackie White, vice president of CalExotics. "So much thought and effort has gone into enhancing the consumer journey over the past year, and this will not only better position our products but also assist in converting consumers to purchase.”

A representative from the Living Beyond Breast Cancer charity will be on site to accept charitable donations and to help educate ANME attendees on the organization and the partnership with CalExotics. The donation will be presented to Living Beyond Breast Cancer on Tuesday, Jan. 12 at 2:15 p.m. (PST). For more information, visit CalExotics.com, and to make an appointment for the ANME show, contact Jackie White.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Fantasy Gifts NJ Unveils 'Shave Stix' With Product Launch Event

Sexual wellness retailer Fantasy Gifts NJ introduced its new Shave Stix during a special event at its Lumberton location on April 17.

Motorbunny Now Available on 'Throne' Gift Platform

Motorbunny pleasure products are now available on Throne gift platform.

Honey's Place Now Distributing Camtoyz

Honey's Place is now distributing Camtoyz pleasure products.

ToyChats Announces Reviewer Incentives

Recently launched pleasure product review site ToyChats has announced a giveaway program for reviewers.

Paradise Marketing Acquires CondomMan

Paradise Marketing has acquired CondomMan distribution.

RIDMII Debuts New Sex Doll Collection

Pleasure brand RIDMII has introduced a new line of sex dolls.

VVD Debuts Combo Set With 'Vkini,' 'Rider Desire'

Pleasure brand VVD has debuted a new bundle with its Vkini vibrating bikini top and Rider Desire saddle.

B-Vibe Expands 'Butties' Collection, Debuts Harness Sets

B-Vibe has expanded its Butties collection with six new anal plugs and introduced two new harness sets.

Dame Acquires Chakrubs

Sexual wellness brand Dame has acquired luxury pleasure products company Chakrubs.

B-Vibe's 'Rimming Plug' Highlighted in Buzzfeed Article

B-Vibe's Rimming Plug vibrator has been recognized by Buzzfeed as one of 28 "must-have" pleasure products.

Show More