NORTH HOLLYWOOD, Calif. — Pleasure products company Doc Johnson announced today the promotion of Private Label Executive, Cheryl Hanslip to the position of Director of Product Development.
"Cheryl has been a key member of the Doc Johnson development team, and we are delighted to recognize her efforts, success and commitment to growing our brand,” said Chad Braverman, COO and CCO of Doc Johnson.
"Cheryl’s wealth of experience and understanding of the industry, as well as her extensive knowledge of all aspects of the development process, will help ensure we build on the success and reputation we have already achieved across the globe," he added.
Hanslip joined the Doc Johnson team in 2011 to head up the private label department and to oversee special projects. Cheryl has more than 15 years of experience in the pleasure products industry, with an emphasis on product development and private label.
Traveling worldwide since her youth has given Cheryl a more global perspective and insight into developing trends, which has allowed Doc Johnson to target in-demand, popular products.
"I am excited about my new role and the additional responsibility that will come along with it," Hanslip said. "Due to our commitment to excellence and exceptional manufacturing processes, Doc Johnson has earned a leadership position in our industry and I look forward to helping us maintain this high level of development as our company continues to grow."
For further information on Doc Johnson products, as well as catalogs and supplements, marketing materials such as posters, signage and plan-o-grams, visit Doc Johnson’s online B2B Resource Center at B2BDocJohnson.com.