Sliquid Scores XBIZ Award; CEO Dean Elliott Wins Exec Award

Sliquid Scores XBIZ Award; CEO Dean Elliott Wins Exec Award

DALLAS — Sliquid took home two top awards last week at the annual XBIZ Awards celebration in Hollywood, including the coveted “Lubricant Company of the Year” title.

Recognized for excellence in manufacturing, development, and attention to consumer health and wellness, Sliquid and its team continue to set new standards for body-safe intimate glides as they celebrate these special award wins.

According to Sliquid CEO Dean Elliott, thanks to its tireless success in the personal lubricant category, Sliquid has remained a top-selling option for women and their partners who prefer a more natural approach to slick sex intimate play. Featuring 100 percent vegan formulations that are free of parabens and glycerin, Sliquid lubricants offer a smooth, comfortable and body-safe experience.

Elliott also took home an important award recognizing his executive leadership, having been named as XBIZ’s 2016 “Businessman of the Year.”

This XBIZ Exec Award recognized Elliott’s dedication and drive to offer products that serve specific intimate purposes — from pH-balanced cleansers to soothing and hypoallergenic lubricants, while maintaining an animal-friendly production process. Elliott also helmed several key collaborations this past year that put the brand into more consumers’ hands, and says he plans to continue to pursue these types of strategic moves.

“It is an honor to consistently be nominated for top business awards like this and an even greater honor to take home the trophies,” Elliott said. “Our core business model is to be health-conscious, body-safe, and as natural as humanly possible in our development, manufacturing and distribution processes.”

“We are excited to have our products in the hands of the widest range of consumers we’ve ever reached,” Elliott added. “We would like to thank everyone who has supported us over the years, and of course everyone who voted for Sliquid — and for me!”

For more information, visit Sliquid.com or email sales@sliquid.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Introduces 'Power Femme' Test

ProDx Health has introduced its new Power Femme Home Collection Kit.

Orion Expands Cottelli 'Accessoires' Line

Orion Wholesale has introduced five new “It” pieces from its Cottelli Accessories line.

ANME Wraps With Product Drops and Partnerships

ANME wrapped on Wednesday, the event’s third day, after delivering a mix of product launches, power meetings and networking — all while preserving the laid-back vibe that attendees say always makes ANME feel like a homecoming.

Playharda Wholesale, Secret Dome Ink U.K. Distro Deal

Playharda Wholesale and BDSM brand Secret Dome have signed a deal for UK distribution.

Hankey's Toys Releases 'Kitsune's Knot' Dildo

Mr. Hankey's Toys has introduced its new Kitsune’s Knot dildo.

Velvet Thruster Signs Distro Deal With ECN

Velvet Thruster has inked a distribution deal with East Coast News (ECN).

Kiiroo Introduces New Agatha Vega Stroker

Kiiroo has debuted the new Agatha Vega stroker sleeve from its FeelStar line.

'Groove Thing' Sets Kickstarter Funding Record for Insertable Pleasure Product

Groove Thing, an insertable pleasure product that plays audio, has set a funding record on Kickstarter.

Nalpac/Entrenue, Ohdoki Sign Distro Deal for 'The Handy'

Nalpac/Entrenue has inked an exclusive U.S. distribution deal with Ohdoki Products for The Handy.

Onahole Debuts New 'Miss Boss Cup' Stroker

Pleasure brand Onahole has introduced its new Miss Boss Cup stroker.

Show More