LOS ANGELES — Trigg Labs has announced Joe Pascolla, a six-year adult industry veteran, as the company’s new west coast merchandiser.
Pascolla will educate retail customers about Wet products, their uses, and best practices to boost sales and drive traffic to our stores.
“I feel like I have been accepted into an amazing family, with such wonderful people,” Pascolla said. “I love educating men, women and couples about about our new and older tried and true products and their uses and know this is a wonderful opportunity to leverage my skills and knowledge of the industry. I am excited to be a part of such an amazing team and can't wait to share all of our great Wet secrets."
Pascolla began his career overseeing multiple adult retail stores in Chicago, including Lover’s Lane, where he worked as floating manager and says he began to enjoy educating others on a taboo topic.
Last year, Pascolla moved west to continue managing adult stores. In his new role as west coast merchandiser at Trigg Labs, Pascolla will have the opportunity to travel the western U.S., conducting informational training sessions for Wet staff in adult boutiques in many cities ranging from Las Vegas to Houston.
“We are excited to have an industry veteran like Joe strengthen our commitment to the West Coast,” says Michael Trigg, founder and CEO of Trigg Laboratories. “We are confident that Joe’s knowledge and enthusiasm will help educate our customers about which products are right for them.”