XR Brands Named 'Fetish Company of the Year' by StorErotica

BURBANK — XR Brands was named Fettish Company of the Year at StorErotica Magazine’s 2016 StorErotica Awards, which were held on Mon., Jul. 18 in Burbank, Calif. during the ANME Founders Show. 

We are so honored to have won the Fetish Company of the Year Award,” said Lynda Mort, director of strategic planning for XR Brands. “It’s been an incredibly rewarding year filled with exciting new products, innovative technology, new hires and, most importantly, hard work. It’s a pleasure to know that the industry has taken notice, and we’d like to thank everyone who voted for XR Brands. We look forward to another successful year.”

A spokesperson for XR Brands said, “The manufacturer’s reputation has remained deeply rooted in the BDSM and fetish categories thanks to the success of its signature fetish-focused brands, including Master Series fetish tools, Lovebotz sex machines and Zeus Electrosex e-stim devices. Because once shoppers ‘outgrow’ the beginner basics, they need expert brands they can depend on — and that’s how XR Brands gives its supply chain an important competitive advantage.”

Rebecca Weinberg, sales and marketing director for XR Brands, said that the company’s success can be attributed in part to the fact that many of its employees know the BDSM/fetish scene well.

“Many of our staff live the scene and use the gear we design, develop and manufacture, which means we genuinely understand the needs and desires of the community,” Weinberg said. “Rather than guess or pick-and-choose which products we should make, XR Brands utilizes feedback and special requests from our vast customer and fan base. XR Brands prides itself on helping retailers keep up with consumer demand with eye-catching and competitively priced fetish tools and accessories, and we are honored to have our hard work recognized by this important award.”

For more information on XR Brands, visit their official website or follow them on Twitter.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Biird Introduces 'Together' Intimacy Card Game

Biird has debuted its new card game, Together, designed to promote intimacy in couples.

BeYourLover Debuts 'Wavey' Vibrating Wand

Pleasure brand BeYourLover has introduced its new Wavey four-in-one rotation and suction vibrating wand.

Williams Trading, ANME Founders Partner for Livestream Event

Williams Trading has partnered with CalExotics and Doc Johnson to host a virtual trade show July 14-15 during ANME.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two new styles to its Bad Kitty collection of fetish apparel.

Nalpac Releases 2025 Summer Catalog

Nalpac has released its 76-page 2025 summer catalog, featuring hundreds of products.

Show More