XR Brands Expands 'Strap U' Harness Collection

XR Brands Expands 'Strap U' Harness Collection

HUNTINGTON BEACH, Calif. — XR Brands has expanded its Strap U line of harnesses and dildos to “encompass a wider array of accessories catered to first-time peggers.”

With two new harness designs and several premium silicone dildo designs to choose from, Strap U is offering retailers an expansive selection of strap-on gear competitively priced for strong sales, a representative indicates.

The Pegged harness features a super-slender starter dildo made of premium-quality silicone with a 5-inch insertable length and slight curve shaped to gently stimulate the prostate. The lightweight nylon harness holds the dildo securely in place with an O-ring while its waist and leg straps are easily adjusted for comfortable long-term wear. Featuring a bullet vibe pocket in the front and completely open rear, the Pegged harness adjusts to 44 inches around the waist and 28 inches around each thigh and makes it easy for both the wearer and their partner to be on the receiving end of anal pleasure. 

The Navigator harness with matching silicone G-spot dildo is “another perfect intro set for pegging, thanks to its premium craftsmanship and accommodating size.” The dildo’s tapered shaft gradually increases in diameter toward its base and features smooth silicone for more comfortable insertion. The harness wraps around the thighs and adjusts up to 44 inches around the waist and 28 inches around each leg.

The Boi Toy features a textured shaft, curved shape and realistic head. The shaft is made of velvet-smooth silicone for comfortable penetration and the tip is curved to target the prostate for maximum stimulation. Featuring a flared suction-cup base, Boi Toy can be enjoyed solo and easily strapped into any compatible Strap U harness for an intensely pleasurable pegging session. 

Additionally, Strap U has introduced the all-in-one Tri-Play three-piece dildo set featuring three premium silicone dildos with a unique spiraling texture down each. Graduated in length and girth, Tri-Play dildos are slightly curved and harness-compatible.

The items range in price from $33.95 to $44.99.

“We launched the Strap U line to provide shoppers with a wide range at a variety of price points and give retailers a cohesive brand that appeals to all levels,” said XR Brands director of marketing Rebecca Weinberg. “The response has been tremendous and more stores across the country have updated their inventory to include these beginner- and intermediate-friendly strap-on systems. These newest releases are already performing well with our customers and we look forward to expanding Strap U even more next year.”

According to a representative, Strap U performs especially well thanks to its eye-catching packaging, which features striking models wearing each item to showcase its features and benefits. Every box is emblazoned with spot-varnish finishes to help them stand out from across the store and create a clean and sophisticated merchandising display on a wall or shelf for a strong, engaging impact. 

To place an order to learn more about Strap U, email Weinberg at rebecca@xrbrands.com. To view the current Strap U lineup, visit XRBrands.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

The Cowgirl Debuts 'Saddle' Sex Machine

Cowgirl has introduced its new Saddle sex machine with attachments.

XR Brands Debuts 'Jock Enhancers' Collection

XR Brands has introduced its new Jock Enhancers line.

Blush Introduces 'Golden Dawn' Dildo From Avant Line

Blush has debuted the Golden Dawn dildo from its Avant Collection.

Orion Debuts 'Nodding Head' Vibe From Sweet Smile Line

Orion Wholesale has introduced the Vibrator With a Nodding Head from its Sweet Smile line.

Full Circle Debuts New 'Cleo Feather' Vibe

Pleasure brand Full Circle has introduced its new Cleo Feather Tickler vibrator.

Pjur Launches 'Toy' Line in North America

Pjur has announced its Toy series of wellness products will be available for purchase in the U.S. starting in September.

Orion Expands Cottelli 'Costumes' Line

Orion Wholesale has introduced two new outfits from its Cottelli Costumes line.

Harry Styles' Lifestyle Brand Enters Sexual Wellness Space With 'Pleasing Yourself' Vibe, Lube

Pleasing, the lifestyle brand founded by Harry Styles, has launched its first sexual wellness product line, Pleasing Yourself, featuring a double-sided vibrator and a silicone lubricant.

Tenga Names Kyrie Hara Sales Lead

Japanese pleasure brand Tenga has appointed Kyrie Hara as its new sales lead for Tenga USA.

Electric Novelties Expands 'Together' Collection

Electric Novelties has introduced four new items from its Together collection.

Show More