“TopBucks Reloaded” currently is in beta and the company expects to fully roll out the program later this month.
According to Lea Busick, TopBucks director of sales and marketing, “TopBucks Reloaded” is the most extensive overhaul the company has done to date and that the focus of the new program is to streamline the affiliate experience to effectively accomplish tasks with fewer clicks.
Included in the overhaul are three new site additions in the transsexual, gay muscle and swinger niches featuring exclusive content. All TopBucks paysites are incorporating widescreen trailers at five different bitrates. Additionally, most sites will incorporate more CSS, allowing them to load faster and be fully compliant with more optimized SEO.
“We’ve put a ton of work into really what was a full team effort with the revamp,” Busick told XBIZ. “We went off of a lot of feedback we solicited from webmasters and our entire goal was to add more tools and benefits to make everything more effortless and easy. All the departments companywide had a hand in this project.”
Apart from the program’s cosmetic changes, the affiliate end underwent a facelift too. It now includes campaign tracking, a more detailed stats breakdown, and a payout history report and general statistics so affiliates can track popular sites and scenes across the network.
To better assist webmasters in their promotional efforts, TopBucks also has overhauled its sales tools to include a new layout, the ability to generate link codes by niche instead of only by site, a new HD static gallery, more banners, more downloadable content, new RSS feeds, exclusive and semi-exclusive custom content, and a better free hosting system.
“Included in the overhaul is a renewed focus and webmaster support and customer service,” Busick said in regards to the company’s plans to offer 24-hour support. “We’re going to take a personal approach and encourage affiliates to contact us for one-on-one attention.”
