The store is giving customers 30 days after purchasing products to test and truly see if they like what they've bought. If they're not fully satisfied, Good Vibrations will take the product back and issue an exchange or store credit for the full amount.
Good Vibrations' senior director of merchandising, Jonathan Plotzker, told XBIZ that the company wanted to do something extra special to not only celebrate its anniversary, but also to set them apart from the pack.
"We want to be the thought leader, as well as the customer service leader," Plotzker said.
Good Vibrations previously only accepted returns of damaged products, but Plotzker said because the company is education-oriented, it wanted to help its customers learn what works for them and what doesn't, and not make the trial-and-error learning process an expensive one.
"It's an opportunity to educate customers," Plotzker said.
Toys returned in good condition are either used as props in educational seminars or turned into art projects by the company's art department.
Good Vibrations is currently researching ways that damaged products can be recycled — whether by reusing electronic parts or breaking down the materials to be molded into new products.