BROOKLYN, N.Y. — Bathmate reported that 2017, so far, has been a great year for the company, with successful product launches at both ANMEs and eroFame.
In January, Bathmate launched its consumable line, which included the Control Delay Gel and the Clean, adult toy cleaner.
“Control is unlike any other delay gel on the market as it does not contain Lidocaine or Benzocaine,” said a spokesperson. “Lidocaine and Benzocaine are both very effective at numbing the penis so climax is delayed but sometimes climax is impossible due to a lack of feeling. The Bathmate Control works in a different way, once it has been applied the user needs to wait 30 to 40 minutes, then the user will feel a warm tingling sensation. The gel is now active and will remain so for the next three to four hours. Bathmates Control reduces the sensitivity of the penis by about 20 percent meaning that it is easier to hold back on achieving climax but equally, as there is no numbness, it is also easy to achieve climax. It’s a real win-win.”
Bathmates Clean is a toy cleaner that is safe and effective on rubber, latex, silicone and PVC, the company reported. The product is easy to use and can be sprayed on to the toys then rinsed and left to air dry or can be dried using a suitable cloth. The Clean comes in a 100ml bottle, so it can be carried in your luggage.
In July, the company launched the Trim, Bathmates first electronic essential.
“The launch was driven by consumer demand,” said Tim Brown, brand manager at Bathmate, "To use the Bathmate pump effectively it needs to be able to form a seal against the body, if the user is too hairy the pump will not seal against the body making the pump ineffective. We have a global customer care desk that receive regular calls about how short the hair needs to be. The Trim has several attachments that attach to the cutting blades, on the precision attachment the right length is the 3-position. Trim sales have been phenomenal resulting in selling out on two separate occasions.”
At eroFame, Bathmate launched the new Hydro Rocket Douche and a range of Rechargeable Vibrating Cock Rings.
“We actually sent the new douche to space,” Brown said. “The new Douche is shaped like a Rocket so we wondered if we could get it into space, we found a Company based near the Factory who said they could do it, and so one sunny day in September we hitched it to a balloon and sent it 112,000 feet into the air before the balloon exploded, we think we may have a world record for the highest adult toy!”
Hydro Rocket is a personal hygiene device, designed to be used in the shower as a compliment to your personal cleansing routine. With an ergonomic, easy-squeeze 325ml capacity bulb and innovative non-return valve to prevent water returning back to the bulb, thus eliminating any chance of contamination. The fully detachable nozzle and flat-bottom base makes cleaning the Hydro Rocket simple, and even comes with a discreet bag for safe storage after use. The Hydro Rocket is made using only skin-safe tested materials, ensuring safe, hygienic use.
Additionally, Bathmates range of rechargeable vibrating cock rings are made out of Bathmate's new and improved Elastomex formula and combined with a rechargeable three-speed vibrating bullet. Designed with enhanced stimulation in mind, the Bathmate Vibe Ring range will boost your power, performance and pleasure.
The rings are as follows:
- The Tickle is Bathmates most intimate ring yet. With its unique texture, designed for intense stimulation for both you and your partner, it can be worn facing upwards or downwards to hit the desired spot.
- The Strength heightens pleasure by constricting the flow of blood, making for bigger, longer lasting, rock hard erections. The increased sensitivity of the penis will intensify your orgasm, leaving you and your partner more satisfied than ever before.
- The Stretch is designed to imitate the tightening sensation felt just prior to climax. By resisting the natural contraction of the scrotum the Stretch provides you with a longer lasting, more powerful orgasm.
- The Eight is designed to heighten pleasure by constricting the flow of blood, making for bigger, longer lasting, rock hard erections. The increased sensitivity of the penis will intensify your orgasm, leaving you and your partner more satisfied than ever before.
This year, Bathmate received three awards: “Best Male Product” at Adultex, “Best Male Enhancement Product” from Sign Magazine and “Male Brand of the Year” from EAN.
“In 2018 we have some new and very exciting plans, all being well we will launch our very first female product,” Brown concluded. “We will also launch a completely unique add on to the pump range that takes a hydrotherapy work out to the next mind blowing level.”
For more information, email tim@bathmatedirect.com or vadim@hydromaxbathmate.com.