Feelmore Owner Sets Sights on Opening 1st Airport Sex Shop

Feelmore Owner Sets Sights on Opening 1st Airport Sex Shop

SAN FRANCISCO — Nenna Joiner, founder of Oakland, Calif.-based Feelmore boutique, is lobbying for the San Francisco International Airport to make its Terminal 3 Pop-Up Shop Retail Program more accessible to “true mom-and-pop shops,” including Feelmore.

Joiner told the San Francisco Examiner that the terms of the airport’s small business program is standing in the way of SFO’s first sex toy shop. According to the report, small businesses are rejected for not meeting the annual revenue threshold of $250,000. Joiner is lobbying to lower the requirement to $150,000 in gross sales.

“This is a way for The City and county to reach out to smaller businesses,” Joiner told the SF Examiner.

The retail program is intended to provide opportunities for small businesses to enter the airport business community. For those that are accepted into SFO, that means exposure among the airport’s estimated 55 million annual passengers.

According to the SF Examiner, Joiner pitched their case on Jan. 16 before the Airport Commission meeting but understands that a sex shop might be considered “too radical.”

“It’s not like an olive oil store,” Joiner told SF Examiner. “We definitely wouldn’t sell handcuffs in the airport,” adding that a Feelmore airport pop-up would concentrate on lubricants and pleasure products that are discreetly packaged.

Joiner says the shop could serve passengers flying to San Francisco for the annual BDSM-themed Folsom Street Fair, LGBT Pride Parade and other adult-oriented events.

“As a sex store, fighting for this is different than a shoe store fighting for this,” Joiner says. “Pray for more, but be grateful for what you get.”

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Nalpac/Entrenue, Tenga Sign US Distro Deal

Nalpac/Entrenue and Tenga have signed a deal for U.S. distribution.

Orion Debuts 4 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with four new styles.

Blush Expands 'Performance Plus' Line With 10 New Cock Rings

Blush has expanded its Performance Plus collection with 10 new cock rings.

Wild Flower Debuts New 'Enby 3' Vibe

Pleasure brand Wild Flower has introduced its new Enby 3 vibrator.

Ball & Chain Announces 2 New 'Sex Dice' Games

Ball & Chain has announced the debut of two new Sex Dice games, dropping in September.

SBJ/TAF Names John Lyons as VP of Sales, Dave McDaniel as Buyer

SBJ/TAF has named John Lyons as its vice president of sales and store standards, and Dave McDaniel as buyer for its Adam & Eve stores.

Motorbunny Relaunches 'Fluffer' App

Motorbunny has relaunched its Fluffer app.

Orion Announces Customized Marketing Solutions

Orion Wholesale has announced customizable marketing solutions for its B2B customers.

Onahole Debuts New 'KYO' Cock Ring Collection

Pleasure brand Onahole has introduced its new KYO line of cock rings.

Deviate Launches Adult Industry Graphics Company Gala Design

Pleasure brand Deviate Network has incorporated its graphics department as its own adult industry-focused design company, Gala Design.

Show More