Doxy Names Leigh Dedhar as Sales Director

Doxy Names Leigh Dedhar as Sales Director

LOS ANGELES — Doxy has announced the appointment of Leigh Dedhar as its first sales director.

According to the company, the creation of a sales director role signifies a change in direction for the five-year-old pleasure products company.

“The last five years of launching the company, growing sales and creating new products has been exciting, challenging and rewarding,” says Doxy co-founder Will Garland. “To keep growing the company and creating products people love we needed to build the Doxy team.”

“Leigh has a great reputation in the industry,” Garland adds, “and has the kind of drive and insight that we were looking for to help grow sales and build the company.”

Dedhar began his career in the adult industry in 2011 and has worked for Standard Innovations and Mystim.

“Although everyone says that they’re thrilled to move to a new role,” Dedhar declares, “it really is true of my move to Doxy.”

“I had a brilliant time working with Mystim and I’d like to say a sincere ‘thank you’ to Christoph, Jessica and the team at Mystim for their support,” Dedhar adds. “While I’m sad to leave such a great team, the opportunity that goes with the newly created role at Doxy was too good to pass up. I’m looking forward to getting stuck in and helping the company achieve even greater success.”

Leigh began his new role at the start of September and can be contacted at leigh@doxymassager.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Best Kept Secret Store Owner Eric Wexler Passes Away

Eric Wexler, an industry veteran of over 40 years and owner of Best Kept Secret in Queens, New York, passed away on June 11 at the age of 74.

Honey Play Box Debuts 'Noctura' Thrusting Dildo

Honey Play Box has introduced its new app-enabled Noctura thrusting dildo.

Electric Novelties Debuts New 'Blue Line' Stim Tool Collection

Electric Novelties has introduced its Blue Line collection of stimulation tools for men.

Onahole Debuts New 'Aska Mai' Love Torso

Pleasure brand Onahole has introduced its new Aska Mai love torso.

Nothosaur Marks Pride Month With Rainbow-Colored Pleasure Products

Pleasure brand Nothosaur has introduced its rainbow color series of fantasy dildos for Pride month.

ULoversDoll Debuts Transgender Love Dolls

ULoversDoll has introduced a new line of transgender dolls from its Dolls Castle collection.

Unpacking the Pleasure Industry's Friend-or-Foe Status With Mainstream Outlets

Over the years, pleasure products have increasingly made their way into big-box stores and mainstream marketing channels. As a result, brands now face a complicated balancing act.

We-Vibe to Launch Retail Summer Sales Contest

We-Vibe has announced its Summer Sales contest for all North American retail staff members, running from July 3 through Aug. 7.

Onahole Debuts New 'Cow Gal' Love Torso

Pleasure brand Onahole has introduced its new Cow Gal love torso.

Orion Debuts New Weighted Pelvic Floor Trainer From 'You2Toys' Line

Orion Wholesale has introduced a new weighted pelvic floor trainer from its You2Toys line.

Show More