Williams Trading Co. Partners With Pretty Love Brand

Williams Trading Co. Partners With Pretty Love Brand

PENNSAUKEN, N.J. — Williams Trading has been named the East Coastexclusive partner for the Pretty Love brand and offers full wholesale support for all brick-and-mortar dealers, in addition, to drop shipment services for all e-commerce channels.

The new collection can be viewed here.

The Pretty Love brand is now integrated into the Williams Trading drop shipment portal, which includes a full e-commerce support program with Inventory Source.

With the launch of the Roy Roller Ball from Pretty Love comes the roll out of its roller ball technology. The pleasure tool features seven functions of suction combined with a roller ball stimulator.

“Suction products from Pretty Love, are very strong retail items, with this new feature of roller ball stimulation, we expect this item to have a strong fall selling season,” says Rich Pyne, vice president of e-commerce sales.

Williams Trading is offering 14 of the newest items from Pretty Love, which includes the iF World Design Award Winner in the Sensual Pleasure category, the Edwin series.

“The industrial designs on these unique products were recently recognized by the iF Design Award committee,” says Scott D, director of sales and marketing. “The overall size and unique features will become a great seller with our adult dealers.”

Edwin is a series of suction-based erotic enhancement products for women made with smooth, skin-like silicone material. It has a low-noise design and rechargeable function, as well as an IPX7 waterproof design that makes it easy to clean. Edwin's interior parts are also compatible with the series' similar products.

For product ordering and shipping information, contact a Williams Trading sales representative at (800) 423-8587 or visit WilliamsTradingCo.com.    

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of adult brand Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Our Erotic Journey Taps Polly Chen for Sales Team

Our Erotic Journey (OEJ) has hired Polly Chen for its U.S. sales team.

Orion Debuts 4 New Styles From Cottelli Lingerie

Orion Wholesale has introduced four new styles from its Cottelli Lingerie line.

Show More