Shots Rolls Out Slate of New Summer Products

Shots Rolls Out Slate of New Summer Products

BENENDEN LEEUWEN, Netherlands — Shots has announced a slate of summer releases, including the Discretion G-spot vibrator, three new Real-Life dolls, new electroshock items and Ouch! brand soft bondage items.

Besides its own product releases, Shots further announced distribution deals with Adrian Lastic, Seven Creations and COTR Inc. for its b-Vibe, Le Wand and Cowgirl brands. New releases from Pipedream, Doc Johnson and Perfect Fit are also available. 

The 10-speed, whisper-quiet Discretion vibe is made from body-safe silicone and takes its name from the "discreet" case, which doubles as a docking station to charge the toy without drawing attention to itself. It is available in black, purple and pink.

To aid the launch of the new vibe, Shots is offering free displays, testers and infographics with every purchase. 

The brand's bestselling Irresistible collection received an addition to its lineup with the introduction of Desirable, an ultra-strong vibe that features 10 vibration patterns and five pulsating air wave modes. A flexible design and medical-grade silicone construction makes it a soft, comfortable option for a wide range of users. 

A Shots rep noted that after the initial success of the Shots brand Real-Life dolls, three new models — Justin, Sam and Katja — have joined the line-up. "The Sam model has drawn much attention as it is a gender-neutral doll, which leaves the choice of gender to the client," noted the rep. 

On the electro play side, the brand's ElectroShock line rolled out a pair of remote-controlled handcuffs made of PU leather, which can be adjusted to fit seven different sizes. 

Shots' Ouch! label has expanded with the edition of Ouch! Kits and the Ouch! Pain kit. Focusing on the soft bondage market, Ouch! Kits offer various collections of bondage gear at affordable price points while the Ouch! Pain kit is specifically designed for BDSM afficionados looking for a high-end, curated experience. 

The Pumped brand rolled out its new Female Pumps range, available now in rose gold and pink.

Shots has additionally added the Realrock Ultra and Realrock Skin to its Realrock line of affordable dildos. Made of smooth silicone, the Realrock Ultra offers a dual-density option while the Realrock Skin presents high-quality TPE models. 

For more information on any of Shots' new releases, visit their website

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Introduces 'Assured MoFi ID' Testing Program

ProDx Health has introduced its new Assured MoFi ID Program for testing.

Eye of Love Expands 'Bloom' Collection

Eye of Love has introduced two new perfume oils from its Bloom collection.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Like a Kitten to Release 'Adventure Collection'

Pleasure brand Like a Kitten has announced that it will debut its new Adventure Collection on July 15.

Full Circle Debuts New Bullet Vibes

Pleasure brand Full Circle has introduced a new range of bullet vibrators.

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Orion Debuts 'Vipepad' Ride-On Vibrator

Orion Wholesale has introduced the latest edition of its Vibepad ride-on vibrator.

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Show More