Magic Wand Flies High Over Toronto Skyline

Magic Wand Flies High Over Toronto Skyline

TORONTO — It's a bird... it's a plane... it's, a giant Magic Wand? Toronto's skyline recently welcomed a 30-foot Magic Wand to its midst, courtesy of PinkCherry. 

Flying high over one of the city's major highways, the new advertisement assures commuters, “Relax — it’s just a back massager,” playing on the popular personal massager's SFW alter-ego. 

The spot is the same location of Womanizer's viral "Scream Your Own Name" billboard. Shay Martin of Vibratex, Magic Wand's parent company, gushed over the larger-than-life advert. “I saw the photo of the billboard and just said 'Wow.' I mean, what else can you say? It’s a freakin’ 30-foot Magic Wand! I’m in love!”

Highlighted on the sign is Magic Wand's Rechargeable personal massager, one of three models that make up the current collection. Having celebrated its 50th birthday last year, the Rechargeable joined the Original and the Plus earlier this year. Together, the collection is among PinkCherry's top-selling products.

“The Magic Wand is like royalty here,” explained the company's Erin Sue. “We often sell more Magic Wands in a day than some products sell in a week — it’s the thing that everyone asks for by name — and we’re thrilled to have it on our billboard.”

Still winding down from last month's ANME Founders Show, Magic Wand expects to be fulfill display pre-orders this month and will release more information when shipping begins.

To learn more about the Magic Wand Original, Plus, or Rechargeable, call (800) 222-3361 or email info@vibratex.com. To reach PinkCherry Wholesale, call (888) 750-PINK (7465). 

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Le Wand's 'Petite' Highlighted in NY Magazine Article

Le Wand’s Petite massage wand has been recognized in NY Magazine's The Strategist round-up of top-rated massagers.

Orion Debuts 'Gyro' Stroker From You2Toys Line

Orion Wholesale has introduced the You2Toys Gyro stroker.

Share Satisfaction Debuts 'Evolve Penis Pump' Collection

Wellness brand Share Satisfaction has introduced its new Evolve Penis Pump line.

ULoversDoll Debuts 'Isabella' Love Doll

ULoversDoll has added Isabella to its Top-Cydoll collection.

Motorbunny Launches Direct Wholesale Program

Motorbunny has launched a direct wholesale program for brick-and-mortar retailers and ecommerce sites.

Biird Introduces 'Together' Intimacy Card Game

Biird has debuted its new card game, Together, designed to promote intimacy in couples.

BeYourLover Debuts 'Wavey' Vibrating Wand

Pleasure brand BeYourLover has introduced its new Wavey four-in-one rotation and suction vibrating wand.

Williams Trading, ANME Founders Partner for Livestream Event

Williams Trading has partnered with CalExotics and Doc Johnson to host a virtual trade show July 14-15 during ANME.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added two new styles to its Bad Kitty collection of fetish apparel.

Nalpac Releases 2025 Summer Catalog

Nalpac has released its 76-page 2025 summer catalog, featuring hundreds of products.

Show More