Womanizer Unveils New Australian Billboard Campaign

Womanizer Unveils New Australian Billboard Campaign

MELBOURNE — Calvista, the exclusive distributor for Womanizer in Australia and New Zealand, has partnered with key retailers and WOW Tech to launch the new Starlet 2.0 stimulator with a series of Womanizer billboards across Australia and New Zealand.

Featuring the Starlet 2.0 and Womanizer’s new imagery, billboards have been strategically placed in prime Melbourne Metro areas and prominent locations in Auckland, New Zealand to boost brand exposure and appeal to a broad consumer base. 

Calvista also recently launched new visual merchandise concepts inside and outside key retail locations that have reportedly been well-received and have led to “a significant increase in Womanizer sales,” said Calvista General Manager, Roger Sheldon-Collins.

"We are extremely excited about the future for Womanizer," he said. "The latest release changes the game with its ergonomic design, new intensity levels and stunning packaging."

Sheldon-Collins further announced that Womanizer will celebrate five years of its patented Pleasure Air technology in November. In honor of the occasion, they will release a special anniversary addition of the Liberty stimulator. 

Retailers interested in becoming a preferred Womanizer partner can contact Calvista at sales@calvista.com.au.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Je Joue to Debut Expanded 'ILY' Collection at EroSpain

Je Joue will introduce several new products from its ILY collection at the EroSpain trade show next month in Barcelona.

Magic Silk Debuts 'Daffodil Dreams' Collection

Magic Silk has introduced its new Daffodil Dreams line of lingerie.

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuits

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuits.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

COTR Acquires Together Brand

COTR, Inc. has acquired the assets and distribution rights of pleasure brand Together.

Kiiroo Introduces New Leigh Raven Mouth Stroker

Kiiroo has debuted the new FeelLeigh Raven mouth stroker sleeve from its FeelStar line.

Xgen Hosts 'Ask a Sexologist' Events in Arizona

Xgen Products has wrapped up its “Ask a Sexologist” in-store event series featuring resident sexologist Dr. Mindy at Fascinations retail locations in Arizona.

Show More