Womanizer Unveils New Australian Billboard Campaign

Womanizer Unveils New Australian Billboard Campaign

MELBOURNE — Calvista, the exclusive distributor for Womanizer in Australia and New Zealand, has partnered with key retailers and WOW Tech to launch the new Starlet 2.0 stimulator with a series of Womanizer billboards across Australia and New Zealand.

Featuring the Starlet 2.0 and Womanizer’s new imagery, billboards have been strategically placed in prime Melbourne Metro areas and prominent locations in Auckland, New Zealand to boost brand exposure and appeal to a broad consumer base. 

Calvista also recently launched new visual merchandise concepts inside and outside key retail locations that have reportedly been well-received and have led to “a significant increase in Womanizer sales,” said Calvista General Manager, Roger Sheldon-Collins.

"We are extremely excited about the future for Womanizer," he said. "The latest release changes the game with its ergonomic design, new intensity levels and stunning packaging."

Sheldon-Collins further announced that Womanizer will celebrate five years of its patented Pleasure Air technology in November. In honor of the occasion, they will release a special anniversary addition of the Liberty stimulator. 

Retailers interested in becoming a preferred Womanizer partner can contact Calvista at sales@calvista.com.au.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Holiday Products, Sweetums Sign Distro Deal

Holiday Products has signed a distribution deal with wellness brand Sweetums.

Orion Expands Cottelli 'Accessoires,' 'Party' Lines

Orion Wholesale has introduced seven new pieces from its Cottelli Accessoires line and one from its Party collection.

ProDx Health Launches Affiliate Program

ProDx Health has launched an affiliate program for creators and other members of the adult industry that promote its home-collection testing kits.

Lovense 'Ferri' Spotlighted on Wired.com

Lovense’s Ferri has been spotlighted on Wired.com.

Orion Debuts New Style From Cottelli Lingerie

Orion Wholesale has added a new style from its Cottelli Lingerie line.

JO Debuts Stroker-Optimized Lube

JO has introduced its new Stroker Lube, engineered for use with strokers and sleeves.

Lightning Star World Debuts Aubrey Kate Stroker, Dildo

Pleasure brand Lightning Star World has introduced its new Aubrey Kate Collection.

B-Vibe '360 Plug' Spotlighted on Wired.com

B-Vibe’s 360 Plug has been spotlighted on Wired.com.

Honey Play Box, Planned Parenthood Arizona Partner for 'Just the Tip' Wellness Workshop

Honey Play Box and Planned Parenthood Arizona recently partnered for “Just the Tip: A Pleasure-Based Workshop.”

Je Joue Names Ian Kulp Head of Global Wholesale, Brand

Pleasure brand Je Joue has appointed Ian Kulp as its new head of global wholesale and brand.

Show More