Adnium, White Label Dating Ink Exclusive Partnership

Adnium, White Label Dating Ink Exclusive Partnership

LOS ANGELES — Grand Slam Media’s Adnium.com has inked an exclusive advertising partnership with U.K.-based Venntro Media Group, the owner and operator of White Label Dating, to include new ad zones, among other agreements.

Grand Slam will now become “the sole network of representation for White Label Dating’s Members Area inventory,” a rep explained.

The companies have collaborated since 2014; however, in 2019 they saw “a marked increase in cooperation,” notes the rep, which led to a discussion of exclusivity.

White Label Dating’s “considerable” Members Area carries over 85 percent U.K. traffic and trains its focus on the English-speaking market.

The exclusive launch is set to include fresh ad zones, such as a 42x42 icon, 300x100 mobile adhesion and inbox ads. “There will be a separate channel for mainstream only traffic, ideal for SFW brands or those able to meet creative restrictions with their banners,” said the rep.

“White Label Dating delivers the traffic that we are very proud to offer affiliates and media buyers throughout our network. It really speaks to the quality control they have in place with their user acquisition methods,” enthused Stephanie Hall, director of sales for Grand Slam.

“The team White Label Dating has assembled shows a clear determination to build strong, sustainable products, making them ideal partners to collaborate with. If advertisers are looking to get a slice of this inventory, they can find it exclusively in Adnium.”

Dave Adams, chief revenue officer for White Label Dating, echoed Hall's sentiments.

"Partnering with Grand Slam on an exclusive basis is an exciting move for us. Grand Slam’s approach with their advertisers, coupled with high-quality traffic on the White Label Dating platform, will allow this partnership to flourish. It’s a pleasure to work with the team at Grand Slam and we look forward to our cooperative effort."

Visit Grand Slam online; direct inquiries to support@adnium.com.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

UPDATED: Supreme Court Rules Against Adult Industry in Pivotal Texas AV Case

The U.S. Supreme Court on Friday issued its decision in Free Speech Coalition v. Paxton, striking a blow against the online adult industry by ruling in support of Texas’ controversial age verification law, HB 1181.

North Carolina Passes Extreme Bill Targeting Adult Sites

The North Carolina state legislature this week ratified a bill that would impose new regulations that industry observers have warned could push adult websites and platforms to ban most adult creators and content.

Supreme Court Ruling Due Friday in FSC v. Paxton AV Case

The U.S. Supreme Court will rule on Friday in Free Speech Coalition v. Paxton, the adult industry trade association's challenge to Texas’ controversial age verification law, HB 1181.

Ofcom: More Porn Providers Commit to Age Assurance Measures

A number of adult content providers operating in the U.K. have confirmed that they plan to introduce age checks in compliance with the Online Safety Act by the July 25 deadline, according to U.K. media regulator Ofcom.

Aylo Says It Will Comply With UK Age Assurance Requirements

Tech and media company Aylo, which owns various adult properties including Pornhub, YouPorn and Redtube, plans to introduce age assurance methods in the United Kingdom that satisfy government rules under the Online Safety Act, the company has announced.

Kyrgyzstan Parliament Approves Measure Outlawing Internet Porn

The Supreme Council of Kyrgyzstan on Wednesday passed legislation outlawing online adult content in the country.

Trial Set for Lawsuit by U Wisconsin Professor Fired Over Adult Content

A trial date of June 22, 2026, has been set for the civil lawsuit filed by veteran communications professor Joe Gow against the University of Wisconsin board of regents, which fired him for creating and appearing in adult content.

New UK Task Force Meets to Target Adult Content

The architect of an influential report that recommended banning adult content deemed “degrading, violent and misogynistic” has convened an “Independent Pornography Review task force” aimed at translating that report’s findings into action in the U.K.

11:11 Creations Launches Affiliate Program

11:11 Creations principal Alicia Silver has launched 11:11 Cash for creators and affiliates.

Pineapple Support, Pornhub to Host 'Self Love' Support Group

Pineapple Support and Pornhub are hosting a free online support group for performers to develop self-love.

Show More